Marketing Professionals: Insights & Resources

Best Fractional CMOs for Hire

Ryan Stevens
October 23, 2025
All Insights
Marketing Professionals: Insights & Resources

Best Fractional CMOs for Hire

Fractional CMO Services for Hire

Finding the right Fractional Chief Marketing Officer (CMO) can make the difference between a brand that merely exists and one that commands attention, loyalty, and measurable growth. For many growing businesses—especially startups, professional services firms, and scaling product companies—the Fractional CMO model offers the perfect balance between strategic leadership and budget efficiency.

At Digital Reference, we’ve spent countless hours researching, evaluating, and shortlisting the most exceptional Fractional CMOs for hire across industries and regions. Some of them are solo consultants or freelancers, others lead boutique marketing consultancies, and a few operate within larger firms. What ties them all together is a shared ability to drive brand clarity, demand generation, and sustainable growth without the overhead of a full-time executive.

Our methodology in curating this list involves in-depth LinkedIn and website research, client feedback, and an analysis of their portfolio impact. Each professional here demonstrates a consistent record of measurable results, leadership, and the ability to work seamlessly with in-house and remote teams.

Let’s explore the standout professionals redefining marketing leadership in the fractional space today.

The New Face of Marketing Leadership -fCMOs

Hiring a Fractional CMO isn’t just about outsourcing marketing—it’s about onboarding experience, strategy, and creativity without full-time constraints. These consultants bring the skillsets of former CMOs, brand strategists, and data-driven leaders to companies that need marketing direction but aren’t ready for or don’t require a full-time executive.

The professionals featured here are shaping industries across technology, retail, SaaS, professional services, and beyond. They’re redefining what it means to lead flexibly while delivering results that rival traditional leadership roles.

🌟 Featured Fractional CMO for Hire

🔴 Susan Radzyminski

Chief Marketing Officer, Leader CMO for Hire at BST & Co. CPAs, LLP
🔗 LinkedIn

With years of experience in brand and demand generation, Susan Radzyminski brings deep marketing expertise to businesses looking for transformative growth. Known for her clear analytical thinking and leadership versatility, Susan specializes in helping companies realign marketing to business goals, driving measurable impact in revenue and awareness.

💡 Key strengths: 🧭 Strategic leadership │ 🌟 Brand positioning │ 🔎 Demand generation │ 🏷️ Go-to-market planning

🔴 Laura Little

Fractional Chief Marketing Officer at That British Chick 
🔗 LinkedIn

Laura Little has built a name in guiding brands through transitions—whether it’s scaling operations, repositioning in competitive markets, or launching new offerings. Her approach merges creativity with data-informed insights, ensuring her clients achieve sustainable marketing performance.

💡 Key strengths: 🌟 Brand storytelling │ 🧭 Market expansion │ 🔎 Data-driven insights │ 💼 Leadership development

🔴 Jon Rivers

President and Founder at Marketing Monarchs LLC 

🔗 LinkedIn

Jon Rivers is one of the most recognized voices in the tech marketing community, particularly in the Microsoft partner ecosystem. As Co-Founder of Marketeery, Jon combines technical fluency with strategic storytelling to help technology firms elevate their visibility, generate leads, and build community trust.

💡 Key strengths: 🧭 Tech marketing │ 🌟 Community engagement │ 🔎 B2B strategy │ 🏷️ Channel marketing

🔴 Rich Ullman

Fractional CMO at Prohaska Consulting
🔗 LinkedIn

Rich Ullman brings decades of senior marketing leadership across media, SaaS, and enterprise technology. He’s recognized for his ability to simplify complex marketing challenges into clear, actionable strategies that accelerate growth.

💡 Key strengths: 🔎 Growth strategy │ 🧭 Marketing transformation │ 🌟 SaaS leadership │ 💼 Brand innovation

🔴 Whitney Rybikov

Fractional CMO & Marketing Maven
🔗 LinkedIn

With a background spanning branding and digital media, Whitney Rybikov thrives in helping businesses modernize their marketing frameworks. She’s particularly skilled at crafting campaigns that merge creativity with conversion-focused outcomes.

💡 Key strengths: 🧭 Creative direction │ 🔎 Digital strategy │ 🌟 Brand experience │ 🏷️ Campaign design

🔴 Bill Bonney

Fractional CMO for hire and Principal at Ethos Marketing
🔗 LinkedIn

As principal of Ethos Marketing, Bill Bonney focuses on values-driven brand transformation. His work integrates authentic messaging and data analytics, helping companies build brands that connect on both emotional and commercial levels.

💡 Key strengths: 🌟 Purpose-driven branding │ 🧭 Customer insights │ 🔎 Marketing strategy │ 🏷️ Growth frameworks

🔴 Steven Webster

Fractional CMO / Marketing Expert for Hire
🔗 LinkedIn

Steven Webster is known for his strategic blend of digital transformation and creative brand development. He’s worked with fast-growing startups and established companies to sharpen their market edge through refined marketing architecture.

💡 Key strengths: 🧭 Digital strategy │ 🌟 Growth optimization │ 🔎 Product-market alignment │ 🏷️ Brand development

🔴 Chris Niles

Fractional CMO | Marketing Consultant at Swiggle Media, LLC
🔗 LinkedIn

With a career spanning multiple verticals, Chris Niles helps businesses navigate the evolving marketing landscape. His strategic insight into digital performance and conversion design helps clients capture and retain attention effectively.

💡 Key strengths: 🔎 Conversion strategy │ 🧭 Cross-platform marketing │ 🌟 Campaign optimization │ 🏷️ Brand clarity

🔴 Anne Mauler

Fractional CMO | Brand and Growth Consultant at The Hatch Company
🔗 LinkedIn

Anne Mauler brings creative acumen and growth leadership to small and medium-sized enterprises. Her marketing leadership emphasizes customer experience, storytelling, and integrated digital strategies.

💡 Key strengths: 🧭 Brand storytelling │ 🌟 Customer engagement │ 🔎 Content strategy │ 🏷️ Marketing execution

🔴 Aisha Felder

Fractional Chief Marketing Officer and Founder | Red Shoe Marketing Group
🔗 LinkedIn

As founder of Red Shoe Marketing Group, Aisha Felder champions bold, high-impact marketing strategies for clients looking to reimagine their market presence. Her firm’s creative direction and results-driven strategies help brands stand out and scale.

💡 Key strengths: 🌟 Brand identity │ 🧭 Creative leadership │ 🔎 Campaign innovation │ 🏷️ Growth execution

🔴 Jenn Greacen

Founder & Chief Change Agent at Ask Y Not How
🔗 LinkedIn

Jenn Greacen is a visionary marketing leader specializing in holistic growth strategies that merge creativity, culture, and community. Through her consultancy, she helps clients translate values into value.

💡 Key strengths: 🧭 Purpose-based marketing │ 🌟 Content innovation │ 🔎 Brand storytelling │ 🏷️ Marketing culture

🔴 Hannah Fan Stone

Fractional CMO | Brand and Digital Marketing Expert
🔗 LinkedIn

Hannah Fan Stone offers a forward-thinking approach to digital growth, blending creativity with sharp analytical rigor. Her leadership ensures that every marketing initiative directly ties to business performance.

💡 Key strengths: 🔎 Growth analytics │ 🌟 Digital branding │ 🧭 Strategic execution │ 🏷️ Market development

🔴 Jonathan Milne

VP, AI Marketing Services at Demand Spring , Co-Founder at AI for Good Forum 
🔗 LinkedIn

Jonathan Milne is a strategic thinker and advisor to scaling organizations. He’s especially adept at aligning teams and systems toward unified growth goals, fostering clarity and efficiency at every stage.

💡 Key strengths: 🧭 Team alignment │ 🌟 Business strategy │ 🔎 Growth architecture │ 🏷️ Brand leadership

🔴 Paul Alves

Fractional CMO - For Hire at Thecmo
🔗 LinkedIn

Paul Alves helps B2B companies sharpen their brand strategies and sales alignment. His fractional leadership approach ensures that marketing performance is closely tied to measurable revenue outcomes.

💡 Key strengths: 🔎 B2B alignment │ 🌟 Revenue strategy │ 🧭 Market positioning │ 🏷️ Leadership enablement

🔴 Jackie Herrera

Chief Growth Officer & Advisor | Fractional CMO for hire at ChasmBridge
🔗 LinkedIn

Jackie Herrera is an expert in brand communications and marketing transformation. Her leadership combines empathy with structure—helping businesses elevate their storytelling and strategic messaging for long-term growth.

💡 Key strengths: 🌟 Brand communications │ 🧭 Strategic storytelling │ 🔎 Marketing transformation │ 🏷️ Team leadership

Why Fractional CMOs Are the Future of Marketing Leadership

Today’s businesses face an unprecedented challenge: marketing complexity is rising, but budgets aren’t always keeping up. That’s where Fractional CMOs step in—offering the high-level strategy of a C-suite executive with the flexibility modern organizations need.

Fractional CMOs excel at:
🌟 Crafting brand clarity and consistency
🔎 Building data-driven marketing roadmaps
🧭 Guiding teams through transformation
🏷️ Aligning marketing with business objectives

For more insights on how this model supports innovation, check out our perspective on Digital Reference, where we explore how flexible leadership continues to redefine growth strategy.

Final Thoughts: The Future of Marketing Leadership is Flexible

The professionals listed above exemplify the creativity, intelligence, and adaptability needed to drive brands forward. Whether through independent consultancy or boutique agencies, they represent a new standard in marketing leadership—one that’s more responsive, data-literate, and purpose-aligned.

 Explore more resources from Digital Reference:

👉 Best Fractional CMOs in Jacksonville
👉 Find Fractional CMOs Near Me
👉 Best Crisis Management Consulting Services in the UK

At Digital Reference, we believe the future of work is collaborative and on-demand. That’s why we’re committed to helping businesses connect with the right marketing and leadership talent—those who bring not just strategy, but synergy.

Subscribe to our newsletter

We'd love to have you follow our journey, learn about to new features and functionality, and get access to talent ecosystem news.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Related posts

Explore Digital Reference to discover what leading professionals in your field are working on and uncover the humans behind the work.