UX Design Consultants in Toronto to Watch

UX Design Consultants in Toronto to Watch for in 2025

Toronto UX Experts to Know in 2025

Toronto isn’t just the tech capital of Canada—it’s a city where digital design feels personal. Whether you’re launching a fintech app from Liberty Village, prototyping healthcare software in North York, or rebranding a startup near Queen and Spadina, UX consultants here aren’t just creating interfaces—they’re crafting the emotional language of the city’s digital identity.

In this year’s roundup, we’re spotlighting exceptional UX consultants working in and around Toronto in 2025—a mix of freelancers, studio founders, and agency creatives who are not only skilled but strategic, inclusive, and impact-driven.

These consultants didn’t land here by accident. Our methodology is rooted in:

• Deep research across LinkedIn profiles, portfolio websites, and past client work
• Emphasis on methodology and impact, including how UX is applied to HR, product scaling, and narrative
• Focus on those who operate in or serve the Greater Toronto Area

This list is more than a who’s who—it’s a showcase of people-first designers who align with our values at Digital Reference: Empathy, strategy, data-driven iteration, and creative storytelling. If you're building out your design team, refreshing your brand, or scaling a product, these are the people to watch.

Henry Hsu

Founder, FAMGO Design
LinkedIn | FAMGO Design

Henry Hsu blends narrative craft with UX precision. With over a decade of global UX leadership across Taipei, New York, and Toronto, he’s now anchoring Toronto’s creative scene through his agency, FAMGO Design.

Henry is also an author—and that literary lens shows in his approach to UX. His work on author C.H. Henry Hsu’s website, for instance, shows how interaction design can mirror a novel’s pacing and tone. His cross-cultural, bilingual approach (Mandarin/English) gives him an edge in multilingual product experiences.

What sets Henry apart:

• 🧠 Combines UX & storytelling—think of him as a narrative-driven product strategist
• 🌏 Global UX fluency—he’s adapted design systems across five major cities
• 📚 Brings literary structure to information architecture and onboarding

Lucky Laxadhish

Founder & Creative Director, Fineart Design Agency
LinkedIn | Fineart Design Agency

Lucky is a visionary at the intersection of UX and AI. Formerly an animator, he brings a cinematic eye to product interfaces. As founder of Fineart Design Agency, Lucky focuses on enterprise‑level UX transformations using AI‑powered workflows. Whether it’s MVP design, B2B platform UX, or digital product strategy, his studio builds tools that look good and think smart.

Lucky’s collaborations with academic institutions (like York University) show his ongoing commitment to UX education. His work speaks for itself: responsive dashboards, SaaS UX case studies, and internal HR tools that solve for real employee friction.

What sets Lucky apart:

• 🤖 Leader in AI‑infused UX prototyping
• 📊 Grounded in data-driven MVP design
• 🏫 Collaborates with universities on UX research and mentoring

Anna Deineka

Founder & UX Director, DigitBloom
LinkedIn | DigitBloom

Anna is the design mind behind DigitBloom, a UX/UI studio that partners with early-stage startups and scale-ups to create smart, elegant, conversion-driven products. Based in Toronto and working globally, Anna focuses on SaaS platforms, education apps, and digital health.

She’s hands-on with every stage—from user research and persona building to prototyping and developer handoff. Anna’s passion lies in empowering startups to treat UX as a strategic tool, not a cosmetic layer.

What sets Anna apart:

• 🌱 Champions design as a business accelerator
• 💬 Builds strong stakeholder collaboration pipelines
• 🧪 Known for running usability tests that double retention

Bahar Azizian

Founder & Principal Designer, Fig Leaf Design
LinkedIn | FigLeaf Design

With a background in mechanical engineering, Bahar Azizian brings systems-level thinking to UX design. Her consultancy, Fig Leaf Design, works across finance, e-commerce, and enterprise platforms. Bahar’s strength? Translating complex architecture into human-friendly interfaces.

Whether it’s product onboarding, form UX, or internal HR dashboards, her work is functional and emotionally intuitive. She often consults on accessibility and cognitive load—her designs aren’t just pretty; they’re sustainable and inclusive.

What sets Bahar apart:

• 🛠️ Applies engineering logic to UX flow
• 🧠 Focuses on mental models and user cognition
• ✍️ Also advises companies on content UX strategy

Linn Vizard

Founder, Made Manifest
LinkedIn | Made Manifest

Linn is a design strategist and founder of Made Manifest, where she specializes in inclusive design systems, service design, and team facilitation. Her UX work cuts across sectors—public, nonprofit, enterprise—and always centers user dignity.

A recognized workshop facilitator, Linn is often invited to help cross-functional teams align around UX goals. She also brings DEI principles into every project—from accessibility audits to emotionally intelligent design practices.

What sets Linn apart:

• 🧭 Master of inclusive, participatory UX design
• 🎤 Known for powerful team workshops & co-creation sprints
• 📘 Writes and speaks widely on ethical design systems

Final Thoughts

Toronto is home to some of the brightest UX minds on the continent—and these consultants prove that. Whether you’re looking for an AI-native design firm, a storytelling strategist, or an inclusive systems thinker, each professional here brings something unique and necessary to the city’s evolving design ecosystem.

Their work reflects the same principles we hold at Digital Reference:

• 🧠 Research-backed decisions
• ❤️ Empathy-forward frameworks
• ⚙️ Tools that elevate real people—not just user counts

We’ll be updating this list again—so if you know someone who should be on our radar, reach out. Until then, follow Digital Reference for insight-packed design strategy content that bridges people, product, and possibility.