Influencer Marketing Consulting Services in the UK

United Kingdom Influencer Marketing Consultants

In the dynamic world of digital influence, the UK is a hub for creative, data-savvy, and culturally fluent influencer marketing consultants. Whether you're a heritage brand entering Gen Z markets or a disruptor scaling across Europe, outsourcing to the right consultant or agency can help you meet your goals with clarity and credibility.

At Digital Reference, we’ve curated a list of trusted influencer marketing experts based in the UK. These aren’t just portfolio players, they’re field-proven professionals who bring real results, framework-driven thinking, and deep cultural intelligence to every campaign.

Methodology: 

We selected each consultant or agency based on three core criteria: a research-driven approach backed by public case studies or documented frameworks, a track record of client-reviewed effectiveness through testimonials or measurable ROI, and a clear UK connection through founding origins or leadership based in the United Kingdom.

Get to Know our Chosen Influencer Marketing Consultants:

Social Southmayd

What they do:
Boutique consultancy focused on helping founders, wellness brands, and creatives elevate their presence through influencer collaborations and brand storytelling.

Who they work with:
Lifestyle brands, solo founders, health and wellness startups.

Operating model:
Flexible project-based services, including UGC sourcing, influencer outreach, and brand voice strategy.

💡 Why they stand out:

• Personalized and highly collaborative creative process
• Emphasis on organic, long-term influencer relationships
• Founder-led, intentionally small studio approach

Sophie Southmayd, Owner & Creative Director, Social Southmayd

Sophie Southmayd brings years of hands-on marketing and branding experience with a focus on organic community growth. She is known for her calm, client-centered approach and nuanced understanding of modern wellness and lifestyle audiences.

The Strong Agency

What they do:
A creative influencer and talent management agency supporting brands across fashion, beauty, and lifestyle verticals.

Who they work with:
Retail, fashion houses, indie beauty brands.

Operating model:
End-to-end campaign management with in-house influencer talent and external collaboration capabilities.

💡 Why they stand out:

• In-house influencer talent pool
• Expertise in fashion and runway-related activations
• Founder with a long-standing network in editorial and commercial industries

Julie Wilson, Founder, The Strong Agency

Julie Wilson has built a reputation for being a sharp connector and advocate for creatives. With prior experience in modeling and PR, she leverages insider knowledge to run campaigns that resonate with both creators and customers.

4Sake

What they do:
Influencer and social strategy agency for purpose-driven and planet-conscious brands.

Who they work with:
Sustainable DTCs, ethical fashion labels, and eco-innovators.

Operating model:
Offers fractional marketing support and project-based influencer strategy.

💡 Why they stand out:

• Focused exclusively on ethical and sustainable brands
• Deep creator vetting process aligned with client values
• Integrated social and PR strategy for holistic brand impact

Michael Sanford, Co-Founder, 4Sake

Michael Sanford brings experience from both creative direction and environmental strategy. He has become a trusted partner for sustainability-first brands, guiding them through influencer alignment and authentic storytelling.

Maya Hospitality

What they do:
Hospitality marketing agency with influencer programming at the core designed for luxury hotels, F&B, and travel destinations.

Who they work with:
High-end hotels, restaurant groups, and tourism brands.

Operating model:
Custom influencer programs integrated with guest experience design and event activations.

💡 Why they stand out:

• Blend of experiential marketing and digital influence
• Hands-on campaign execution for on-site content creation
• Global influencer network with local strategy

Eduardo De La Mora, Founder & CEO, Maya Hospitality

Eduardo De La Mora is a hospitality strategist with a background in guest services and marketing. His influencer programs prioritize not just reach but meaningful guest experience integration.

ReVIBe Marketing

What they do:
Boutique influencer and digital agency blending lifestyle, music, and youth culture.

Who they work with:
Emerging DTCs, music artists, Gen Z brands.

Operating model:
Cultural content studio and influencer marketing consultancy.

💡 Why they stand out:

• Focus on cultural capital and digital subcultures
• Creative-first influencer storytelling
• Deep connection to Gen Z audiences

Tor Imrie-Bell, Marketing Director, ReVIBe Marketing

Tor Imrie-Bell is a culture-forward strategist known for helping brands ride emerging cultural waves. She builds campaigns that feel relevant, local, and creator-authentic.

Lucy Dachtler Consulting

What they do
Independent consultancy offering influencer relations and PR strategy.

Who they work with:
Premium brands, health & wellness, lifestyle products.

Operating model:
Flexible advisory or outsourced campaign support.

💡 Why they stand out:

• Strong editorial and PR background
• Emphasis on meaningful creator connections
• Long-form and slow content expertise

Lucy Dachtler, Freelance Consultant, Lucy Dachtler Consulting

Lucy Dachtler is a communications consultant with a background in magazine publishing and wellness PR. Her influencer campaigns are known for depth, intentionality, and authenticity.

Adella PR and Communications

What they do:
Integrated PR and influencer campaigns for fashion, culture, and purpose-led brands.

Who they work with:
Fashion labels, sustainable brands, artists.

Operating model:
Hybrid PR and influencer approach, bespoke campaign development.

💡 Why they stand out:

• Known for creative campaign activations
• Deep media and influencer network
• Proven track record in emerging brand launches

Claudia Robinson, Owner, Adella PR

Claudia Robinson brings together the best of fashion PR and modern influence. Her agency supports culture-driven brands and campaigns with standout visuals and strategic reach.

FBU Solutions

What they do:
FBU Solutions offers influencer marketing as part of a broader ecommerce growth strategy, with expertise in Amazon, TikTok Shop, and cross-border DTC. 

Who they work with:
Ecommerce-savvy businesses Amazon sellers, DTC brands, and multichannel retailers

Operating Model:
Fractional consultancy: founder-led strategy with hands-on implementation support. Integrates influencer campaigns with performance analytics and marketplace optimization.

💡 Why they stand out:

• Holistic integration, combines influencer campaigns with Amazon marketing tactics.
• Founder-led, expert guidance from Jacob Nezri ensures continuity and deep domain knowledge
• Data-driven outcomes, measurable uplift in channel performance is central to their offering

Jacob Nezri, Founder & CEO, FBU Solutions

‍
Jacob Nezri is a seasoned ecommerce growth specialist with over a decade's experience in Amazon and influencer channels. He's built FBU Solutions with a focus on measurable results, helping brand owners scale internationally. He's known for connecting influencer strategy directly with hard ROI across ecommerce platforms.

Creative Minds Digital

What they do:
Creative digital agency focused on influencer-led brand awareness and digital education.

Who they work with:
Entrepreneurs, educators, wellness brands.

Operating model:
Workshops, influencer strategy sessions, digital rollouts.

💡 Why they stand out:

• Focus on education and empowerment through influence
• Holistic content and branding services
• Personal development brands and community growth

Laurie Wang, Founder, Creative Minds Digital

Laurie Wang is a digital strategist and educator, empowering creators and entrepreneurs. Her approach bridges strategic branding with a human-first influencer mindset.

Final Thoughts: The Future of Influencer Marketing in the UK

The UK’s influencer marketing scene is diverse, evolving, and rich with specialists who bring cultural fluency, performance rigor, and creative boldness. At Digital Reference, we aim to spotlight only those who show up with real authenticity, verified strategy, and meaningful client results.

Looking for more insights into global consultant ecosystems? Discover more talented consultants near you using our globe and industry spanning resources from social media to engineering professionals. Interested in featuring your UK-based firm? Looking to build your professional reputation as an independent consultant? Check out our insights at Digital Reference.