Best Ecommerce Consulting Services in the UK

United Kingdom Ecommerce Consultants

Ecommerce in the UK has never been more competitive or more promising. From independent DTC startups to multi-channel powerhouses selling across Amazon, Shopify, eBay, and beyond, UK brands must navigate shifting consumer habits, global marketplaces, Brexit compliance, and rising fulfillment costs  all at once.

The right ecommerce consultant doesn’t just fix what’s broken. They bring frameworks, hands-on expertise, and candid advice that turns confusion into clarity. Whether it’s scaling on Shopify, going cross-border, unlocking Amazon, or boosting conversion rates, these standout UK-based ecommerce consultants prove that a fresh perspective (and a practical plan) is worth its weight in revenue.

Below is a curated shortlist of trusted UK ecommerce consultants each verified for practical frameworks, real results, and authentic founder leadership.

Methodology: How We Chose These UK-based Ecommerce Consulting Services

Each consultancy in this list cleared three essential checks:

✅ Research-driven: Clear playbooks and documented client outcomes.
✅ Client-reviewed: Real case studies or public evidence of positive ROI.
✅ Location-based: Founded and operated by UK ecommerce leaders.

🌟 UK-Based Ecommerce Consultants - Provider Spotlights

🛒 Ecommerce Experts UK

What they do:
Ecommerce Experts UK supports DTC and B2B brands with practical strategy, performance marketing, and website optimization.

Who they work with:
Shopify sellers, high-growth online stores, and brands expanding internationally.

Operating model:
One-to-one consulting, technical audits, and tailored growth roadmaps.

💡 Why they stand out:

• 🧩 Hands-on Shopify and Magento expertise
  
  
• 📈 Proven frameworks for conversion rate optimization
  
  
• 🔍 Flexible packages for scaling or troubleshooting growth blocks

Bhavik Patel, Owner of Ecommerce Experts UK

Bhavik Patel has built a reputation for cutting through the noise with no-nonsense advice. Known for blending technical skill with clear growth strategy, he’s trusted by UK brands that want to scale without guesswork.

🛒 Digital Juggler

What they do:
DIGITAL JUGGLER is an independent ecommerce consultancy that helps brands boost online performance, from customer experience to digital marketing.

Who they work with:
Retailers, B2C brands, and global online stores.

Operating model:
Workshops, audits, and retained advisory for continuous improvement.

💡 Why they stand out:

• 🧩 Deep focus on ecommerce CX and site UX
  
  
• 📈 Practical, action-led playbooks
  
  
• 🔍 Known for honesty and challenging founders to get results

James Gurd, Owner & Ecommerce Replatforming Consultant of Digital Juggler

James Gurd is one of the UK’s most respected ecommerce strategists, often called in to tackle messy performance issues and fix underperforming sites. His frank, actionable advice is trusted by brands big and small.

🛒 Biz E-Commerce Consultant

What they do:
Biz E-Commerce Consultant helps UK brands launch and grow on Amazon and Shopify with listing optimization, SEO, and ad management.

Who they work with:
SMBs, Amazon FBA sellers, and new DTC founders.

Operating model:
Marketplace consulting, PPC management, and training programs.

💡 Why they stand out:

• 🧩 Clear Amazon SEO frameworks
  
  
• 📈 Tactical PPC and performance monitoring
  
  
• 🔍 Hands-on support for beginners and growing sellers alike

Muhammad Faisal, Owner of Biz E-Commerce Consultant

Muhammad Faisal combines real marketplace experience with sharp data skills. He’s known for unlocking Amazon and Shopify growth without draining founders’ budgets.

🛒 The Ecommerce Assistant

What they do:
The Ecommerce Assistant offers hands-on support for busy founders who need practical help managing day-to-day ecommerce operations.

Who they work with:
Small ecommerce businesses and solo founders scaling Shopify or Etsy shops.

Operating model:
Ad-hoc assistance, strategy coaching, and retained support.

💡 Why they stand out:

• 🧩 Flexible “done-with-you” support model
  
  
• 📈 Strong on practical, time-saving processes
  
  
• 🔍 Friendly, founder-first coaching style

Elle Williamson, Founder of The Ecommerce Assistant

Elle Williamson built her brand on personal, approachable help for busy ecommerce owners. She’s trusted for turning scattered operations into smooth-running online shops.

🛒 Maxim Consulting Services

What they do:
Maxim Consulting Services helps B2B and B2C brands improve ecommerce strategy, digital marketing, and sales funnel performance.

Who they work with:
SMEs and mid-sized UK retailers ready to scale online.

Operating model:
Audits, marketing blueprints, and retained growth partnerships.

💡 Why they stand out:

• 🧩 Strategy-first focus with tactical execution
  
  
• 📈 Proven record of lifting online sales pipelines
  
  
• 🔍 Clear, practical roadmaps for digital transformation

Geoff Fricker, Founder & Director of Maxim Consulting Services

Geoff Fricker brings decades of experience in sales and digital marketing. He’s respected for straightforward advice and a clear understanding of what actually drives sales online.

🛒 Kas Andz Marketing Group

What they do:
Kas Andz Marketing Group builds and executes performance marketing campaigns that convert browsers into buyers and maximise repeat purchases.

Who they work with:
DTC brands and fast-growth ecommerce startups.

Operating model:
Full-funnel marketing, paid ads, and email automation.

💡 Why they stand out:

• 🧩 Data-first performance marketing frameworks
  
  
• 📈 Strong repeat purchase and retention tactics
  
  
• 🔍 Creative campaigns that scale profitably

Kas Andz, Founder of Kas Andz Marketing Group

Kas Andz is a growth marketer known for high-energy, data-backed campaigns. His agency helps brands maximize revenue per customer with real results.

🛒 Doeman Consulting Ltd

What they do:
Doeman Consulting Ltd supports UK ecommerce brands with practical growth consulting, digital marketing strategy, and operational coaching.

Who they work with:
Small to mid-sized ecommerce businesses and local retailers going digital.

Operating model:
Audits, coaching sessions, and fractional ecommerce director services.

💡 Why they stand out:

• 🧩 Straight-talking growth advice
  
  
• 📈 Strong local retail and online crossover experience
  
  
• 🔍 Trusted for clear, no-nonsense action plans

Paul Doeman, Founder of  Doeman Consulting Ltd

Paul Doeman is known for rolling up his sleeves and giving practical guidance. He helps brands see what’s really working (and what’s not) in their ecommerce strategy.

🛒 Global E-commerce Experts / Expandly

What they do:
Global E-commerce Experts helps UK brands expand into EU and global marketplaces with fulfilment, tax compliance, and logistics support.

Who they work with:
Amazon, eBay, Shopify brands planning international growth.

Operating model:
Hands-on compliance, warehousing, and multi-country support.

💡 Why they stand out:

• 🧩 Brexit-proof logistics and compliance
  
  
• 📈 Multi-market launch frameworks
  
  
• 🔍 One-stop shop for global ecommerce operations

Andy Hooper, Founder & CEO of Global E-commerce Experts

Andy Hooper is trusted by UK sellers expanding abroad. He’s known for making cross-border selling practical and achievable not a logistical nightmare.

🛒 5 Green Stars

What they do:
5 Green Stars focuses on sustainable ecommerce growth, helping brands build eco-friendly operations and transparent supply chains.

Who they work with:
Ethical DTC brands, B Corps, and online retailers with sustainability goals.

Operating model:
Sustainability audits, green marketing, and impact reporting.

💡 Why they stand out:

• 🧩 Practical sustainability frameworks for ecommerce
  
  
• 📈 Proven strategies for marketing green credentials
  
  
• 🔍 Specialist in transparent supply chain operations

Alex Green, Founder & Head of Ecommerce of 5 Green Stars

Alex Green is a champion for ecommerce brands that want profit and purpose to work together. His insights help founders deliver genuine sustainability, not greenwashing.

🛒 My e-commerce FD Ltd

What they do:
My e-commerce FD Ltd provides outsourced finance director services for ecommerce businesses needing robust financial planning and cash flow strategy.

Who they work with:
DTC brands and scaling online retailers.

Operating model:
Fractional CFO, cash flow management, and profitability coaching.

💡 Why they stand out:

• 🧩 Real finance leadership for ecommerce
  
  
• 📈 Strong track record in improving profit margins
  
  
• 🔍 Trusted by founders for clear, practical reporting

Dan Clapham, Founder & Director of My e-commerce FD Ltd

Dan Clapham is trusted for making the numbers side of ecommerce growth clearer and more actionable. He brings financial discipline that founders often lack when scaling fast.

UK Ecommerce Consultants Who Turn Complexity into Clarity

Ecommerce is complex but your next growth chapter doesn’t have to be guesswork. The best UK ecommerce consultants bring practical experience, battle-tested frameworks, and authentic advice that founders can actually use. They know how to scale online brands through operational precision, customer insight, and agile marketing strategies. With the right expert by your side, even the most daunting digital transformation becomes a clear and confident next step.

At Digital Reference, radical authenticity isn’t a buzzword, it’s the foundation of how we evaluate expertise, partnerships, and growth strategy. We highlight advisors and resources that cut through the noise with unfiltered insights and proven value.

Uncover powerful insights that spark growth and guide meaningful transformation. Explore more from Digital Reference:

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Stay ahead of the ecommerce curve with guidance rooted in clarity, not clutter. Your next strategic move starts at Digital Reference.