Best Ecommerce Consulting Services in Australia

Australia Ecommerce Consultants

Australia’s ecommerce scene is rapidly growing but for local brands, growth is rarely plug-and-play. From supply chain hurdles across vast regions to competing with global sellers on Amazon and Shopify, Australian businesses need more than just pretty websites. They need trusted ecommerce partners who bring strategy, practical know-how, and frameworks that deliver.

Today’s standout ecommerce consultants in Australia know how to translate clicks into customers and repeat customers into brand advocates. They get under the hood of operations, help founders cut through digital noise, and design solutions that actually boost the bottom line.

Below is a handpicked shortlist of verified Australian ecommerce consultants, each known for real results, trusted frameworks, and founder-led delivery.

Methodology: How We Chose These Australia-based Ecommerce Consulting Services

Every consultancy here earned a spot by clearing three checks:

✅ Research-driven: Demonstrated success, practical frameworks, and clear case studies.

✅ Client-reviewed: Authentic reviews, testimonials, or proven ROI.

✅ Location-based: Founded and run by Australia-based ecommerce leaders.

🌟 Australian Ecommerce Consultants - Provider Spotlights

🛒 Donohue Consultancy

What they do:
Donohue Consultancy helps Australian brands refine ecommerce strategy, manage digital transformations, and unlock new revenue streams.

Who they work with:
Mid-market retailers, B2B brands, and scaling online shops.

Operating model:
Bespoke ecommerce audits, strategic advisory, and fractional leadership.

💡 Why they stand out:

• 🧩 Combines strategy with deep retail insight
  
  
• 📈 Proven frameworks for digital transformation
  
  
• 🔍 Practical advice that aligns operations and online sales

David Donohue, Founder & Managing Director of Donohue Consultancy

David Donohue is a veteran retail strategist known for bringing big-picture clarity to fast-growing ecommerce operations. He’s trusted for his straight-talking advice and practical roadmap delivery.

🛒 jcommerce

What they do:
jcommerce specialises in Shopify development and conversion rate optimization for Australian DTC brands.

Who they work with:
Startups, scale-ups, and mid-sized online retailers.

Operating model:
Site builds, performance marketing, and hands-on growth support.

💡 Why they stand out:

• 🧩 Tactical Shopify builds with a conversion-first focus
  
  
• 📈 Custom strategies to improve ROAS and AOV
  
  
• 🔍 Clear reporting and transparent delivery

James Gibson, Founder of jcommerce

James Gibson is respected for practical Shopify solutions that look good and sell better as a trusted partner for Aussie DTC brands wanting results.

🛒 Eastwick Consulting

What they do:
Eastwick Consulting supports small to medium businesses with ecommerce growth, Amazon expansion, and product launch strategy.

Who they work with:
Emerging online sellers, local manufacturers, and niche retailers.

Operating model:
One-to-one consulting, Amazon seller coaching, and digital marketing roadmaps.

💡 Why they stand out:

• 🧩 Proven product launch frameworks
  
  
• 📈 Amazon growth coaching with local compliance insight
  
  
• 🔍 Practical help for new sellers stepping online

Hristina Serafimovski, Owner of Eastwick Consulting

Hristina Serafimovski is trusted by new ecommerce founders for clear, actionable guidance that demystifies Amazon and online selling in Australia.

🛒 Elephant Room

What they do:
Elephant Room specializes in ecommerce strategy, branding, and digital campaigns. They integrate creative storytelling with robust digital performance frameworks.

Who they work with:
Consumer brands, retail, and lifestyle companies.

Operating model:
A consultancy-agency hybrid, blending brand creativity with analytics-driven execution.

💡 Why they stand out:

• 🎨 Creative-first approach that strengthens digital brand identity.
  
  
• 📊 Data-informed marketing strategies that improve ROI.
  
  
• 🔄 Cross-functional expertise spanning branding, design, and ecommerce systems.

Adam Sharon-Zipser, Founder & Managing Director of Elephant Room

Adam Sharon-Zipser is a digital entrepreneur and strategist with a deep background in ecommerce, marketing, and brand development. He has worked with diverse consumer brands to bridge the gap between creative identity and digital growth. Sharon-Zipser is known for his innovative thinking and collaborative leadership style, empowering teams to design campaigns that resonate with audiences while driving sales.

🛒 Sustainable eCommerce

What they do:
Sustainable eCommerce helps Australian brands grow profitably while building planet-positive businesses. They focus on helping purpose-driven founders embed sustainability into their ecommerce operations, product development, and marketing.

Who they work with:
DTC founders, eco-friendly product brands, and online retailers committed to sustainability.

Operating model:
One-to-one growth coaching, sustainability strategy, and fractional CMO services tailored for ecommerce businesses.

💡 Why they stand out:

• 🧩 Unique frameworks that merge growth strategy with environmental impact
  
  
• 📈 Proven support for sustainable product development and positioning
  
  
• 🔍 Practical advice on scaling brands without compromising on eco-values

Giles Smith, Founder of Sustainable eCommerce

Giles Smith is a champion for ecommerce founders who want profit and purpose to co-exist. He’s trusted for helping Aussie brands bake sustainability into the heart of their operations, not just their marketing.

🛒 Relab Studios

What they do:
Relab Studios blends ecommerce design, UX strategy, and digital brand building for Australian companies that want standout online stores.

Who they work with:
Growing DTC brands and lifestyle ecommerce businesses.

Operating model:
Brand strategy, site design, and conversion optimization.

💡 Why they stand out:

• 🧩 Strong UX and brand storytelling
  
  
• 📈 Proven track record improving online engagement
  
  
• 🔍 Human-centred design for better conversions

Alvin Hermanto, Founder & Principal of Relab Studios

Alvin Hermanto is a design-led strategist trusted for beautiful, functional ecommerce experiences that convert visitors into loyal customers.

🛒 Matter Design & Digital

What they do:
Matter Design & Digital helps Australian brands elevate ecommerce sites with strategic design, clear messaging, and CRO-focused builds.

Who they work with:
Mid-sized brands and product businesses ready to upgrade.

Operating model:
UX design, messaging workshops, and full-site relaunches.

💡 Why they stand out:

• 🧩 Balance of design, strategy, and tech
  
  
• 📈 Strong results in reducing bounce and boosting conversions
  
  
• 🔍 Trusted by brands needing serious site upgrades

Nigel Poole, Founder & Director of Matter Design & Digital

Nigel Poole is well-known for blending design smarts with practical ecommerce outcomes that help Australian brands punch above their weight online.

🛒 Online Visions

What they do:
Online Visions is an ecommerce agency focused on Shopify and Magento builds, digital marketing, and performance improvement.

Who they work with:
SMEs and established brands across Australia.

Operating model:
Website design, audits, and ongoing marketing support.

💡 Why they stand out:

• 🧩 Cross-platform expertise (Shopify, Magento)
  
  
• 📈 Proven CRO and SEO results
  
  
• 🔍 Retained services for long-term growth

Yvette Moreau, Founder & CEO of Online Visions

Yvette Moreau’s leadership is trusted by brands that want no-fuss, practical ecommerce performance improvement without overcomplicating the tech.

🛒 it works

What they do:
it works delivers holistic ecommerce strategy, digital infrastructure, and outsourced IT for Australian retailers.

Who they work with:
Mid-sized and large online stores needing complex backend support.

Operating model:
Integrated digital operations, managed IT, and strategic advisory.

💡 Why they stand out:

• 🧩 Combines ecommerce strategy and backend IT
  
  
• 📈 Strong track record managing scale and uptime
  
  
• 🔍 Proven frameworks for complex retail operations

Paul Downs MAICD, Founder & Managing Director of it works

Paul Downs is respected for helping retailers bridge the gap between slick ecommerce front-ends and robust backend infrastructure that scales.

🛒 Your Business Optimised

What they do:
Your Business Optimised supports ecommerce brands with SEO, paid ads, and conversion-focused website audits.

Who they work with:
DTC brands, niche product shops, and Shopify sellers.

Operating model:
Audits, ad management, and CRO support.

💡 Why they stand out:

• 🧩 Practical SEO frameworks for ecommerce
  
  
• 📈 Proven performance marketing ROI
  
  
• 🔍 Focused on driving revenue, not just clicks

David (Simon) Letizia, Founder, Director & Marketing Consultant of Your Business Optimised

David Letizia is known for cutting through vanity metrics to help ecommerce brands grow revenue with focused, measurable digital campaigns.

Australian Ecommerce Consultants for Scalable, Strategic Success

From custom Shopify builds to holistic growth strategy, the best Australian ecommerce consultants keep your business practical, profitable, and future-ready. Whether you're launching a new brand or scaling an established one, they bring deep platform knowledge, performance-driven insights, and localized expertise tailored to the Australian market. Their support spans conversion optimization, fulfillment, paid media, and seamless tech stack integration. With a balance of creativity and analytics, they help businesses avoid guesswork and focus on sustainable growth. Above all, they collaborate closely with clients to deliver ecommerce solutions that evolve with market trends and consumer behavior.

‍At Digital Reference, radical authenticity isn’t just a principle, it’s a strategy that empowers ecommerce leaders to grow with transparency, alignment, and purpose. By surfacing honest insights and elevating voices across the talent ecosystem, we help businesses make bold, informed decisions grounded in trust.

Accelerate your growth, harness untapped opportunities, and drive lasting, purpose-led change. Explore more from Digital Reference:

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Stay ahead in ecommerce by aligning every move with strategies that drive real results. Get trusted guidance that fuels online growth, only at Digital Reference.