Louise Read

Revenue-driven fractional CMO specialising in B2B SaaS with 16 years building and scaling businesses. Most recently, I have worked with 12+ SaaS businesses at Series A and B stage ($1–20M ARR), typically brought in by CEOs, CROs and CFOs to create clarity and accountability where marketing has lacked direction. I assess existing programmes, identify what's working and what's not, build the plan, and then roll up my sleeves and execute it. I've owned and delivered across all facets of marketing: demand generation, performance, product, brand, events, ABM, partnerships and retention.