Provided fractional marketing leadership and GTM strategy
Fractional CMO | Marketing Strategy, Positioning & Growth
Ela Alptekin
October 2025 - Present
Summary
Ela Alptekin
Fractional CMO for B2B SaaS and EdTech in North America
No bio available at this time.
About Ela
North America
Fractional CMO for B2B SaaS and EdTech
Function Experience More information about Function Experience
86%
Marketing
7%
Production (Content & Media)
7%
Operations
Industry Experience More information about Industry Experience
50%
SaaS
14%
Advertising & Marketing
14%
Technology
7%
Financial Services
7%
Media
7%
Professional Services
Commitment Experience More information about Commitment Experience
71%
Employee
7%
Consultant
7%
Author
7%
Fractional Executive
7%
Contractor
Accomplishments
Led digital marketing strategy and alignment across teams
Head of Marketing
Comply Pro
February 2024 - September 2025
Summary
Skills Demonstrated
Impact
Expanded North American market presence and lowered CAC
Senior Digital Marketing Manager
Comply Pro
December 2022 - February 2024
Summary
Skills Demonstrated
Impact
Managed web lead generation and conversion rate optimization
Digital Optimisation Lead
Storypark
July 2018 - October 2022
Summary
Skills Demonstrated
Impact
Contributed to professional network initiatives and client
Contributor
Enspiral
April 2015 - May 2019
Summary
Skills Demonstrated
Impact
Drove digital sales and optimized path to purchase
Digital Marketing Lead
The Co-operative Bank
April 2017 - June 2018
Summary
Skills Demonstrated
Impact
Developed and executed marketing strategy across Australasia
Australasia Marketing Manager
Educa Ltd
September 2016 - April 2017
Summary
Skills Demonstrated
Impact
Executed digital and social marketing across group brands
Group Digital Marketing Manager | Desktop Imaging, iPSO, Recollect & NZMS
Desktop Imaging Ltd
June 2015 - August 2016
Summary
Skills Demonstrated
Impact
Launched and led social media marketing consultancy practice
Director of social@Ogilvy
Ogilvy & Mather New Zealand
May 2014 - April 2015
Summary
Skills Demonstrated
Impact
Managed online community strategies and social platforms
Head of Community & Social Media Strategist
Traverse Social
October 2013 - May 2014
Summary
Skills Demonstrated
Impact
Developed digital and social media marketing strategies
Digital Marketing & Social Media Strategist
Boost
March 2013 - October 2013
Summary
Skills Demonstrated
Impact
Advised clients on digital and social media strategies
Digital Strategist
Independent
January 2011 - March 2013
Summary
Skills Demonstrated
Impact
Authored weekly column on women's rights and lives
Columnist
Milliyet
November 2010 - December 2011
Summary
Skills Demonstrated
Impact
Managed web operations, QA, and project improvement teams
Project & Operations Manager
Magnet Digital
April 2005 - January 2011
Summary
Skills Demonstrated
Impact
References
Ela hasn't added any references yet
Experience
Ela Alptekin
Growth Marketing
Function: Marketing • Industry: SaaS • Type: Fractional Executive
Comply Pro
Growth Marketing
Function: Marketing • Industry: SaaS • Type: Employee
Comply Pro
Growth Marketing
Function: Marketing • Industry: SaaS • Type: Employee
Storypark
Growth Marketing
Function: Marketing • Industry: SaaS • Type: Employee
Enspiral
Digital Marketing
Function: Marketing • Industry: Professional Services • Type: Contractor
The Co-operative Bank
Digital Marketing
Function: Marketing • Industry: Financial Services • Type: Employee
Educa Ltd
Brand Marketing
Function: Marketing • Industry: SaaS • Type: Employee
Desktop Imaging Ltd
Digital Marketing
Function: Marketing • Industry: Technology • Type: Employee
Ogilvy & Mather New Zealand
Performance Marketing
Function: Marketing • Industry: Advertising & Marketing • Type: Employee
Traverse Social
Social Media Marketing
Function: Marketing • Industry: Advertising & Marketing • Type: Employee
Boost
Digital Marketing
Function: Marketing • Industry: Technology • Type: Employee
Independent
Growth Marketing
Function: Marketing • Industry: SaaS • Type: Consultant
Milliyet
Content Operations / Editorial Workflow
Function: Production (Content & Media) • Industry: Media • Type: Author
Magnet Digital
Business Operations
Function: Operations • Industry: SaaS • Type: Employee