Best Online Marketplace Consulting Services in the USA
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Online Marketplace Consulting Services in the USA
United States Online Marketplace Consultants
In a country as diverse, dynamic, and digitally supercharged as the United States, online marketplace consulting has emerged as one of the most impactful and specialized service areas in the modern economy. From Silicon Valley startups to Midwest eCommerce moguls, the United States is full of entrepreneurs turning digital ideas into thriving online ecosystems—and they’re not doing it alone.
That's why we’re proud to release our curated list of outsourced, part-time, fractional, and virtual online marketplace consulting providers based in the USA—a group of standout consultants helping businesses navigate the ever-evolving digital commerce space. These are not generic service providers. These are regionally rooted experts with a sharp grasp on category trends, platform algorithms, and the realities of product positioning in today’s marketplaces.
🌎 Whether helping scale on Amazon, optimize Shopify, unlock data from Walmart Marketplace, or coordinate multi-channel strategies, these consultants are shaping the future of digital retail in the USA. We chose them through a rigorous evaluation process based on proven impact, clear differentiation, and authenticity of leadership.
Meet the USA's Top Online Marketplace Consulting Experts
These incredible leaders are bringing vision, execution, and creativity to online marketplaces in the USA. Let’s get into their unique stories, specialties, and the specific magic they bring to the brands they serve.
Market Share Consulting
Meet Bethany Staples, CEO/Owner
Bethany Staples is a powerhouse when it comes to eCommerce enablement and performance acceleration. As the founder of Market Share Consulting, Bethany has worked with dozens of online businesses to boost Amazon and DTC growth using a blend of operational rigor and creative brand strategy.
✨ What makes Bethany a standout leader:
- 🟣 Deep experience in both large-scale enterprise and founder-led startup consulting
- 🟣 Known for her Market Share Growth Model, a proprietary framework that maps SKU-level opportunity on Amazon and Shopify
- 🟣 Advocates strongly for radical data transparency with clients, bringing them into the optimization process
Bethany’s firm is especially respected for its diagnostic audits and creative replatforming strategies. From building listing equity to guiding full-blown SKU refreshes, Bethany ensures clients gain market share—not just shelf space.
Get to Market Consulting
Meet Alysha Gail, Owner & Consultant
Alysha Gail brings a tech founder’s mindset to marketplace consulting. With a background in SaaS product development and revenue ops, she created Get to Market Consulting to help brands launch smarter, faster, and leaner on channels like Amazon, Walmart, and Faire.
✨ What makes Alysha a standout leader:
- 🟣 Former growth lead at multiple B2C startups and direct seller brands
- 🟣 Invented the “Conversion Delta Stack” used to detect revenue-killing friction in listings
- 🟣 Passionate about helping bootstrapped founders compete with big-box sellers
Her clients often describe Alysha as the “truth-teller with a launchpad”—the one who won’t sugarcoat hard truths but will also build the path to scale.
Online Marketplace Partnership
Meet Mike Culver, Managing Partner
Mike Culver is a former Amazon exec turned consultant who brings platform-side insight to marketplace operations. As founder of Online Marketplace Partnership, Mike helps brands “translate Amazon’s language” and outperform competitors using inside-out strategy.
✨ What makes Mike a standout leader:
- 🟣 Served as GM for Marketplace Development at Amazon during its explosive growth years
- 🟣 Known for demystifying the black box of Amazon’s Buy Box, ad products, and A+ content
- 🟣 Offers “Marketplace Board Advisory” for mid-size brands needing C-level insight
Mike’s superpower is helping brands break through plateaus with seller-native strategy and precise algorithmic execution.
SAS Agency
Meet Philip J Saweris, Managing Partner
👤 Philip J Saweris on LinkedIn
With a sleek aesthetic and analytical edge, Philip Saweris founded SAS Agency to merge creative branding with cold-blooded eCommerce metrics. Based in Miami, Philip and his team have worked with fashion, beauty, and lifestyle brands looking to elevate their positioning and performance online.
✨ What makes Philip a standout leader:
- 🟣 Former brand director turned fractional CMO for premium DTC brands
- 🟣 Developed the SAS eComm Framework: brand visuals + tactical performance optimization
- 🟣 Obsessed with making creative pay for itself through measurable funnel tracking
SAS is the go-to for founders who want premium brand execution and numbers that prove ROI.
Humiint
Meet Angie Ong, CEO
Angie Ong is a dynamic consultant blending product marketing with human-centered commerce strategy. Humiint’s signature is personalization: data-backed personas and journey modeling for marketplaces.
✨ What makes Angie a standout leader:
- 🟣 Background in behavioral science and UX research
- 🟣 Uses qualitative + quantitative testing to guide content, bundling, and channel strategy
- 🟣 Known for “Marketplace Emotion Mapping”—a service that pinpoints customer triggers
Humiint is perfect for brands selling in niche categories, or those struggling to connect with specific demos on platforms like Etsy, eBay, or niche verticals.
Flevy
Meet David Tang, Founder
David Tang is a systems thinker and document architect—founder of Flevy, a marketplace that serves other consultants and business leaders. But don’t underestimate his eCommerce chops: Flevy’s templates and playbooks have helped hundreds of online sellers accelerate internal strategy development.
✨ What makes David a standout leader:
- 🟣 Built one of the largest curated collections of strategic business documents
- 🟣 Supports marketplace sellers through frameworks on inventory, channel ops, and product lifecycle
- 🟣 Champion of knowledge-sharing among digital entrepreneurs
David has created a knowledge ecosystem where small firms can act like Fortune 500s—and grow accordingly.
GigExecs
Meet Nuno G. Rodrigues, Co-Founder
👤 Nuno G. Rodrigues on LinkedIn
GigExecs is the elite marketplace consultancy for brands looking to plug in senior talent without committing to full-time roles. Nuno Rodrigues leads with operational rigor and international experience.
✨ What makes Nuno a standout leader:
- 🟣 Former global VP of marketplace operations at a Fortune 200 company
- 🟣 Developed an on-demand bench of C-suite consultants for eCommerce
- 🟣 Helps brands optimize across Amazon, Wayfair, Walmart, and Target+
Nuno isn’t just a consultant—he’s building a fractional executive model that scales with you.
Marketplace Maestro
Raya Gurnett, CEO and Director
Raya Gurnett combines product science with tactical marketplace execution. Her brand, Marketplace Maestro, serves brands trying to enter or dominate on Amazon Handmade, Shopify, and Fair Trade platforms.
✨ What makes Raya a standout leader:
- 🟣 Has scaled artisan and sustainability brands across 4 continents
- 🟣 Integrates ethical sourcing strategy with pricing, photography, and listing strategy
- 🟣 Known for being a gentle but firm coach to founders navigating growth
Raya’s work helps brands stay grounded in their values while making money.
Goat Consulting
Meet William Tjernlund, CMO and Co-Founder
👤 William Tjernlund on LinkedIn
William Tjernlund is the original Amazon consultant who helped define what this industry is. A direct, data-driven expert with no fluff, William’s firm Goat Consulting helps brands optimize and dominate Amazon through clean tactics and ruthless focus.
✨ What makes William a standout leader:
- 🟣 Started as an Amazon seller managing over $10M in annual GMV
- 🟣 Now a trusted consultant for brands selling in dozens of categories
- 🟣 Speaker, educator, and mentor for the next generation of marketplace consultants
William brings clarity in a messy world—and that’s exactly what his clients love.
Avenue7Media
Meet Jason Boyce, Founder & CEO
Jason Boyce is a visionary for eCommerce media, branding, and full-service marketplace growth. His agency, Avenue7Media, helps brands of all sizes grow smart and profitably on Amazon and other platforms.
✨ What makes Jason a standout leader:
- 🟣 Co-author of “The Amazon Jungle,” one of the most referenced books in marketplace strategy
- 🟣 Decades of experience as both seller and advisor
- 🟣 Leads a cross-functional agency with creative, media buying, SEO, and CX arms
Jason is the definition of scalable leadership—and his firm reflects his obsession with thoughtful, consistent brand-building.
America’s Online Marketplace Consultants and the Tools That Power Them
From the Pacific Northwest to New York’s digital hubs, these consultants are building the future of online commerce—not just for big players, but for the everyday founders rewriting the American Dream in digital form.
Each expert on this list shows us what real innovation and radical transparency can look like in the online marketplace space. They’re educators, builders, and guides. Their regional insights and real-world experience remind us that good consulting is more than strategy—it's about honesty, momentum, and clarity.
At Digital Reference, we’re honored to support the ecosystem that makes all this possible. With our tools for video resumes and authentic reference collection, we’re making talent and advisory services radically more transparent and connected.
👋 Ready to find the right consultant or executive advisor for your marketplace brand? Explore Top Outsourced COO Agencies in the USA.
Also, check out our guides like Fractional COOs in NYC Making Things Happen.
Because when you find the right guide, anything’s possible. 💡
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