Best Packaging Design Consulting Services in Australia

Best Packaging Design Consulting Services in Australia

Australia Packaging Design Consultants
In Australia, packaging design is evolving at an accelerated pace, driven by shifting consumer values, rapid retail innovation, and stricter environmental regulations. The market is seeing a strong pivot toward sustainable materials, minimalist branding, and functional packaging that aligns with e-commerce and direct-to-consumer models. With packaging now serving as a brand’s first and often most enduring touchpoint, businesses are seeking consultants who can balance visual appeal, compliance, and real-world performance.
Australian design consultancies are leading the charge in integrating circular economy principles into packaging development, while also leveraging data-driven insights to boost customer engagement. Whether it’s FMCG brands aiming to stand out in crowded aisles or niche product makers looking to scale internationally, these consultancies are blending creativity with strategic foresight. This guide highlights some of the most trusted, research-backed, and client-reviewed packaging design consulting services in Australia today.
Methodology: How We Chose These Australia-based Packaging Design Consulting Services
Our selection process was built on verifiable impact, client credibility, and local market expertise:
📊 Research-driven — Only companies with documented results, case studies, or established frameworks made the cut.
💬 Client-reviewed — Real feedback, measurable ROI, and peer recognition were essential.
📍 Location-based — Each consultancy has leadership rooted in Australia, with proven understanding of regional market conditions and regulations.
🌟Australia Packaging Design Consultants - Provider Spotlight
Zipform Packaging

What they do
Specialize in sustainable, cost-effective paper-based packaging, including rigid composite packs suitable for FMCG, nutraceuticals, and quick-service restaurants.
Who they work with
Collaborate with brands across Australasia, including FibreCycle, Pana Organic, Openway Foods, Domino's, and Limeburners.
Operating model
Operate from Perth and Melbourne using advanced, fully automated linear forming technology, with a focus on efficiency, consistency, and sustainability.
💡 Why they stand out:
🌱 Commitment to sustainable, paper-based packaging solutions.
⚙️ Innovative use of linear formed technology for efficient, high-quality production.
🏆 Recognized with multiple industry awards for packaging excellence.
John Bigley MAIP, CEO of Zipform Packaging
John Bigley is a seasoned packaging professional with decades of industry involvement across manufacturing, design, and education. His leadership at the AIP emphasizes knowledge transfer, sustainability advocacy, and raising professional standards within the sector.
Puro Design

What they do
Puro Design is a creative agency specializing in branding, packaging design, and marketing strategy. They excel at delivering cohesive brand experiences with visually engaging packaging.
Who they work with
Food, beverage, wellness, and boutique consumer goods brands.
Operating model
Use a brand-first creative process from ideation to print-ready design.
💡 Why they stand out:
🎯 Strong brand alignment for packaging concepts.
🌿 Sustainable print production options.
🖌 Bespoke, illustration-rich design work.
Kelly Jackson, Owner & Creative Director of Puro Design
Kelly Jackson is a multidisciplinary designer with a background in brand strategy and creative direction. She is known for producing packaging that tells a brand’s story visually while ensuring practical retail performance.
ASM Innovative Packaging Solutions

What they do
ASM provides end-to-end packaging solutions, from concept development to manufacturing, with an emphasis on innovative materials and functional design.
Who they work with
FMCG, industrial, and custom product sectors.
Operating model
In-house engineering and design teams deliver integrated solutions.
💡 Why they stand out:
⚙️ Combination of creative design and engineering expertise.
🌱 Development of sustainable packaging materials.
🚀 Proven ability to scale solutions for mass production.
Alan David, Founder/ Founder of ASM Innovative Packaging Solutions
Alan David brings extensive experience in manufacturing and product development. His leadership is marked by a focus on material innovation and packaging efficiency, helping brands achieve both cost and environmental goals.
Nextpack Pty Ltd

What they do
Nextpack develops eco-friendly and custom packaging solutions designed to reduce waste and improve supply chain efficiency. They focus on cutting-edge materials and packaging that meets evolving environmental standards.
Who they work with
Retail, food & beverage, and health product industries.
Operating model
Provide end-to-end service from design concept to delivery, with a sustainability-first approach.
💡 Why they stand out:
🌱 Commitment to compostable and recyclable packaging innovations.
📦 Tailored designs that fit brand identity and operational needs.
🔄 Emphasis on circular economy principles.
Sheree Camus, Founder & Director of Nextpack Pty Ltd
Sheree Camus leads Nextpack Pty Ltd, delivering sustainable, custom packaging solutions for retail and food brands. She’s known for combining functionality, eco-friendly design, and client-focused innovation.
The Contenders

What they do
The Contenders is a creative agency that merges strategic branding with eye-catching packaging design to elevate market positioning.
Who they work with
Consumer goods, lifestyle brands, and emerging product lines.
Operating model
Use a collaborative design process supported by market research and creative workshops.
💡 Why they stand out:
🎯 Strategic storytelling integrated into packaging.
🖌 Strong, distinctive visual identities.
📈 Track record of boosting product shelf appeal and sales.
Joseph Rogers, Co-Founder & Managing Partner of The Contenders
Joseph Rogers co-founded The Contenders to provide strategic, design-driven packaging solutions for consumer brands. He’s recognized for blending creative innovation with practical, market-focused packaging strategies.
Northern Beaches Websites

What they do
Northern Beaches Websites provides branding, packaging design, and web development services, offering a full digital-to-physical brand experience.
Who they work with
Small to medium enterprises, e-commerce brands, and local businesses.
Operating model
Use a holistic service model covering both online and offline brand touchpoints.
💡 Why they stand out:
🌐 Seamless integration of digital and physical brand assets.
🎨 Accessible design services tailored to SMEs.
🏖 Locally embedded in the Northern Beaches creative community.
Martin Gibson, Founder & Website Developer of Northern Beaches Websites
Martin Gibson leads Northern Beaches Websites, specializing in creating tailored, user-friendly websites for small and medium businesses. He’s known for combining technical expertise with practical design solutions.
TOAST® – Strategic Brand Makers

What they do
TOAST® crafts branding and packaging strategies designed to connect emotionally with consumers while maintaining clear market positioning.
Who they work with
Food, beverage, and lifestyle brands.
Operating model
Operate as a brand-led creative agency with emphasis on market differentiation.
💡 Why they stand out:
🥇 Award-winning creative execution.
🧩 Strong synergy between branding and packaging outcomes.
🎯 Expertise in premium and artisanal product packaging.
Nicholas Sammut, Founder, Managing & Creative Director of TOAST®
Nicholas Sammut leads TOAST®, delivering strategic and creative packaging and brand solutions for diverse consumer brands. He’s known for integrating innovative design with clear brand storytelling.
Flux Visual Communication

What they do
Flux Visual Communication provides brand and packaging design that is rooted in storytelling and strong visual systems.
Who they work with
Consumer goods, boutique producers, and corporate clients.
Operating model
Operate as a design-first agency with a focus on originality and market resonance.
💡 Why they stand out:
🎨 Highly original, narrative-driven packaging.
📚 Strong background in brand identity systems.
🔍 Detail-oriented design execution for print.
Frank Stillitano, Founder & Creative Director of Flux Visual Communication
His approach emphasizes originality, detail, and functionality, ensuring packaging not only captures attention but also strengthens brand narratives. Frank is recognized for his ability to translate complex brand values into clear, visually compelling packaging solutions that resonate with both consumers and markets.
Brandwell

What they do
Brandwell offers strategy-led brand development and packaging design services, focusing on premium market segments.
Who they work with
Wine, spirits, luxury FMCG, and lifestyle brands.
Operating model
Operate as a boutique agency delivering bespoke creative projects.
💡 Why they stand out:
🍷 Specialization in premium and luxury product packaging.
🖋 Expert use of typography and tactile print finishes.
🧠 Strategic brand positioning embedded in design.
Anthony Partington, Brand Specialist | Creative Director | Co-Founder at Brandwell
Jason Little has extensive experience in brand design across global markets, with a deep understanding of premium product positioning. His packaging design work is known for elegance, craftsmanship, and market clarity.
Damien Tonelli, Creative Director / Co-Founder at of Brandwell
His expertise lies in crafting packaging that not only looks exceptional but also communicates brand value and market positioning with clarity. Known for his collaborative approach and refined design sensibility, Damien helps brands stand out in competitive categories such as wine, spirits, and lifestyle products through elegant, story-driven packaging solutions.
The Creative Foundry

What they do
The Creative Foundry blends design thinking with market research to deliver packaging that is distinctive and functional.
Who they work with
FMCG, start-ups, and niche product lines.
Operating model
Use a research-driven design process to ensure market fit and aesthetic appeal.
💡 Why they stand out:
📊 Data-backed creative decision-making.
🛠 Tailored solutions for both small and large-scale product runs.
🎯 Proven ability to launch products into competitive markets.
John Jones, Co-Founder & Director of The Creative Foundry
John Jones co-founded The Creative Foundry to provide innovative, brand-focused packaging and design solutions. He’s recognized for combining creative vision with practical, market-ready results.
Leading the Way in Australian Packaging Design
Australia’s packaging design consultancies are combining creativity, strategy, and sustainability to deliver solutions that resonate with both brands and consumers. They serve diverse sectors, from FMCG and wellness to boutique lifestyle products, offering services that integrate branding, functional design, and market insights. Many firms emphasize eco-conscious materials, regulatory compliance, and innovative production techniques while maintaining a strong focus on visual storytelling. Their work demonstrates how thoughtful packaging can strengthen brand identity, improve shelf impact, and drive customer engagement. By leveraging local expertise, these consultancies provide tailored solutions that are both practical and forward-thinking.
At Digital Reference, radical authenticity ensures that insights, research, and guidance are deeply grounded in reality, giving businesses a clear lens into what truly works in their sector. This authenticity empowers decision-makers to confidently apply strategies that generate meaningful outcomes without relying on assumptions.
Explore more from digital reference to uncover actionable insights and research-driven guidance that helps businesses grow strategically and creatively:
- The Full Spectrum of Design Consultants: Who’s Who in the B2B Design Ecosystem
- The Growing List of Design Professions: Every Creative Career You Should Know
Packaging innovation is more than aesthetics—it shapes perception, communicates value, and influences purchasing decisions. By integrating strategy, creativity, and market awareness, brands can elevate their packaging to achieve measurable impact. For businesses seeking guidance on navigating this complex and evolving landscape, trusted resources and actionable insights are critical. For practical, verified expertise and guidance, there’s no better resource than Digital Reference.
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