Fractional CFOs in Atlanta Making Things Happen in 2025

Atlanta Interim Chief Financial Officers to Know

Atlanta is a city where hustle meets horsepower. With a business scene that spans fintech, SaaS, logistics, media, e-commerce, and deep roots in professional services, it’s no surprise that Atlanta-Sandy Springs-Roswell is one of the fastest-growing economic regions in the U.S.

But as companies scale, raise capital, or modernize operations, they run into a familiar problem: financial complexity without the infrastructure to match.

Enter the fractional CFO—a strategic, cost-effective answer for founders and operators who need financial leadership without the headcount commitment. And Atlanta is full of them.

At Digital Reference, we’ve curated a list of Atlanta-based fractional CFOs who are helping businesses clarify cash flow, guide capital strategy, and build finance functions that scale. Whether they’re solo consultants or founders of boutique firms, these operators are making real impact across industries.

Our Methodology - Atlanta Fractional CFO Services

Our lists aren’t random. They’re built with operators in mind. Each professional featured here has been selected based on:

• Active engagement in fractional or interim CFO work
  
  
• Current presence in the Atlanta metro
  
  
• Clear track record in financial operations, modeling, FP&A, or capital advisory
  
  
• Public presence via LinkedIn or firm website
  
  
• Relevance to growth-stage or founder-led businesses
  
  

This is a snapshot of local talent that’s actually doing the work—today.

Featured Atlanta Fractional & Part-time CFOs

Sharon Pierce

Fractional CFO | CPA | Growth Strategy Consultant
Sharon is a trusted financial strategist for mid-sized businesses navigating growth and transformation. With a CPA background and executive finance experience across multiple industries, she works closely with leadership teams to build scalable reporting, improve profitability, and establish finance as a driver—not just a cost center. Her work often bridges the gap between vision and structure.

Karen Kelley Grosvenor

Fractional CFO | Strategic Finance Partner | Operational Specialist
Karen brings a detail-oriented yet strategic mindset to her fractional engagements. She’s known for her hands-on style—digging into systems, identifying inefficiencies, and helping teams forecast with confidence. Her background includes extensive experience in the professional services and nonprofit sectors, where financial clarity is critical to mission execution and growth planning.

Troy J. Neal

Founder, Fashion Family Finance | CFO for Creative & Founder-Led Brands
Troy blends financial acumen with a unique ability to connect with creative founders, especially in e-commerce, DTC, and retail. Through his firm, he offers fractional CFO services that bring order to chaos—establishing budgeting, forecasting, and decision-support for entrepreneurs with big vision and lean teams. He’s especially active in the Atlanta creative, media, and fashion communities.

Why Fractional CFOs Are Winning in Atlanta

Atlanta’s business ecosystem has a few defining traits:

• 🌐 Diverse sector mix—from global enterprises to solo-led startups
  
  
• 💸 Accessible capital—but increasing pressure for efficient spend
  
  
• 🛠️ A “build fast, figure it out later” culture in early-stage companies
  
  
• 📈 Rapid growth in private equity and venture activity
  
  

In this environment, fractional CFOs are the bridge between raw momentum and sustainable scale. They bring strategic finance capabilities to companies that need:

• Cash flow visibility and forecasting
  
  
• Help preparing for a raise or board meeting
  
  
• Profitability analysis and margin optimization
  
  
• Clean-up after rapid growth
  
  
• Infrastructure for scaling (systems, processes, controls)
  
  

Whether you’re hiring employee #15 or preparing for due diligence, you don’t need a full-time CFO to get full-time value.

When to Bring in a Fractional CFO in Atlanta

🔍 Pre-seed to post-Series A startups building out their first finance function
📦 DTC brands and e-commerce operators optimizing for cash and margin
🎓 Mission-led orgs that need budgeting and forecasting support
💼 Professional services firms expanding and needing better financial controls
🏗️ Construction and logistics companies with project-based complexity

These aren’t just financial “helpers”—they’re strategic partners who can sit at the exec table (even if only a few days a month).

Related Digital Reference Content

📘 How to Hire a Fractional Executive: A Guide for Founders and Operators
This is your tactical playbook for identifying, vetting, and onboarding the right fractional leader for your business stage.

🔍 Fractional CFOs Near Me 

Explore how other metros are using interim revenue leaders—and what lessons ATL can draw from their examples.

Final Word: Fractional Finance that Fits the City

Atlanta’s business community is fast-moving, diverse, and full of ambition. But growth without financial structure is a recipe for missed opportunities. That’s where these fractional CFOs come in—bringing clarity, control, and confidence to the financial side of the business.

Expect this list to grow as more finance leaders go independent and founders continue to seek flexible, high-impact support. Digital Reference is here to help - need more insight into the world of Finance Professions? - Check out below:

• What are Finance Professionals?
• Do I need a Finance or Accounting Consultant?
• Deep Dive into Finance Executive Responsibilities
• Outsourced CFO Services in the US
• US-Based Financial Advisors
• City Directories of Fractional CFOS
• Save some money -> Outsourced CFO services in India & Outsourced CFO services in Canada

If there is other content that you think we're missing that would help make Finance more authentic and transparent, let us know at hello@digitalreference.co . Thanks for reading! Keep work human!

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Take a Dive into OurRegional Guides to Fractional & Part-Time CFO Talent

Looking for financial leadership that fits your stage and budget? These city-by-city guides highlight vetted, independent fractional CFOs helping companies grow smarter, operate leaner, and plan with confidence.

Fractional CFOs in Ann Arbor Making Things Happen

Ann Arbor’s deep tech and academic ecosystem is supported by a growing cohort of CFOs who understand innovation, grants, and founder-led finance.

Fractional CFOs in Austin Making Things Happen

In a city known for startups and scale-ups, these CFOs help Austin companies make smart capital decisions and operationalize growth.

Fractional CFOs in Chicago Making Things Happen

Chicago’s finance-savvy fractional CFOs support companies across manufacturing, logistics, tech, and services with pragmatic financial leadership.

Fractional CFOs in Dallas-Fort Worth Making Things Happen

From fundraising prep to financial operations, these DFW-based CFOs bring high-impact expertise to Texas’s most diverse business hub.

Fractional CFOs in Denver Making Things Happen

Denver’s startups and PE-backed firms are increasingly turning to fractional finance leaders who can help bridge vision and execution.

Fractional CFOs in Detroit Making Things Happen

Detroit’s resurgence is being shaped by finance professionals who know how to manage transformation—from legacy to modern systems.

Fractional CFOs in Houston Making Things Happen

Houston-based fractional CFOs offer clarity and control to companies navigating scale in healthcare, logistics, energy, and services.

Fractional CFOs in Los Angeles Making Things Happen

LA’s creative and tech-driven economy benefits from fractional CFOs who understand cash flow, venture expectations, and brand finance.

Fractional CFOs in Miami Making Things Happen

Miami’s capital influx and startup energy are backed by fractional CFOs helping local companies stay lean, fundable, and focused.

Fractional CFOs in Nashville Making Things Happen

Nashville-based CFOs are powering healthcare, SaaS, and creative businesses with the structure and insight needed for sustainable growth.

Fractional CFOs in New York City Making Things Happen

NYC fractional CFOs bring Wall Street discipline to Main Street startups—from fintech and fashion to media and SaaS.

Fractional CFOs in Phoenix Making Things Happen

Phoenix companies are tapping into a new class of CFOs ready to support capital planning, margin strategy, and finance ops at scale.

Fractional CFOs in San Francisco Making Things Happen

In the heart of venture capital and product-led growth, these SF-based CFOs are helping startups move from story to sustainability.

Fractional CFOs in Tampa Making Things Happen

Tampa’s startup and services economy is supported by CFOs bringing strategic clarity to e-commerce, healthtech, and founder-led orgs.

Fractional CFOs in Washington DC Making Things Happen

DC’s nonprofits, govtech, and professional services firms benefit from fractional CFOs who understand compliance, complexity, and growth.

Careers are long, but life is short. Let’s build a more transparent and efficient financial consulting industry—together. Explore your options. Ask the right questions. And build your team—with transparency and trust.

– The Digital Reference Team

(P.S Know a CFO we should consider adding? Email hello@digitalreference.co and we’ll take a look.)

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