Best WordPress Designers in New York City

New York City WordPress Design Services

As the heart of commerce, innovation, and professional services of the tri-state area (NY-NJ-PA) beats strong, the web presence of engineering firms, professional consultants and technology‐driven organisations must keep pace. In the sprawling urban ecosystem from Manhattan to Jersey City and beyond, a compelling WordPress website can markedly distinguish one firm from the next.

At Digital Reference we believe that engineers, architects, technical consultants and professional services firms deserve more than templates—they deserve a digital partner who understands how to translate domain-expertise into user-friendly, high-performing WordPress builds. That’s why we’re pleased to announce our curated list of top WordPress designers operating in the New York City–Newark–Jersey City metro area. Along the way, we’ll walk through our selection methodology and share how our multi-discipline vantage at Digital Reference has shaped this list.

Our Methodology - NYC's Top WordPress Developers

To curate this list, we conducted thorough research—reviewing LinkedIn profiles and verified websites to ensure each designer is actively serving the New York City tri-state area. We evaluated candidates on WordPress expertise, responsive design skills, SEO and performance quality, and proven success with professional-services and technical clients. Beyond aesthetics, we prioritized creators who understand how to structure and scale expert-driven content—reflecting the Digital Reference philosophy. Listings are not ranked, with each professional recognized for unique strengths.

🌟 Highlighting WordPress Designers in New York City

♦️ Andrea (Bertola) Shaw

Founder of  The New York Website Designer
🔗 LinkedIn

Andrea is one of NYC’s most enduring boutique web practitioners, building WordPress footprints for fast-moving consultancies, creators, founders, and independent firms since 2003.

✨ What defines her work:

🎨 Brand-Aligned Web Identity — Storytelling + design synergy

💼 Startup → Fortune 500 Success — Cross-industry portfolio depth

📈 Traffic & Lead Growth Focus — Sites that scale visibility

🤝 High-touch Solo Experience — Founder-to-client advisory

Her strength lies in brand narrative + digital presence, making her a standout for engineering and professional firms looking to reposition, reintroduce authority, or modernize identity. If you want clarity, polish, and trust-building UX, Andrea delivers.

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♦️ Joel Rivera

Founder of  PixemWeb
🔗 LinkedIn

Joel brings a technical and content-focused approach rooted in WordPress architecture, real-world business context, and search-driven UX.

✨ What defines his work:

🧩 Full WordPress Stack — Themes, PHP, MySQL, server-side knowledge

🔐 Security & Hosting Discipline — Reliable, hardened WP environments

📰 Content Architecture First — SEO + readability + business goals

🏢 Experience With Complex Vertical Sites — Real estate, public orgs, SMB

Joel is a great ally for firms needing scalable websites, strong structure, and NYC-level performance sensibility — think consultants, real-estate operators, service firms, and civic orgs.

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♦️ Jesse Rosenfield

Freelance WordPress Designer + Developer at HandiworkNYC
🔗 LinkedIn | 🌐 Website

Jesse builds custom WordPress themes, interactive UI, animation-driven elements, and SEO-forward front-end systems for brands serious about digital quality.

✨ What defines his work:

🎬 High-craft Web Animation + UI polish — Motion, detail, identity

🧱 Custom WP Themes — No cookie-cutter templates

🔍 SEO + Speed Conscious — Designed to rank and perform

🧾 High-credibility Portfolio — Foundations, media, commercial clients

Engineering and consulting firms with visual storytelling needs, interactive content, or polished thought-leadership will find Jesse ideal.

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♦️ Francesco Bordone

Senior WordPress Engineer
🔗 LinkedIn

Francesco is a WordPress engineer, not just a designer — known for building enterprise-scale web systems, custom Gutenberg block development, and performance-heavy digital platforms.

✨ What defines his work:

🧠 Scalable Engineering — Built platforms serving 500k+ users

🧩 Custom WP Blocks + Plugins — Beyond theme customization

⚡ High-traffic Optimization — Caching, CDNs, infra tuning

🔗 Integration Architectures — Databases, API systems, content networks

For engineering firms needing client portals, content libraries, document management, or advanced workflows, Francesco is the precision tool. He represents the top end of WordPress technical execution.

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♦️ Jefferey DeLeonardis

Senior WordPress Developer
🔗 LinkedIn

Jefferey brings a specialist’s focus on WordPress performance and clean frontend craftsmanship. According to his LinkedIn profile, he is “a dedicated frontend developer that specializes in everything WordPress,” working out of the Brooklyn area.

✨ What defines his work:
🧩 Clean UI + frontend craftsmanship — focused PHP, HTML5, and WordPress customizations
🎯 Funnel-aware builds — tailoring site flows toward conversions rather than just aesthetics
⚙️ WordPress optimization mindset — minimal overhead, lean code, performance-first
🔄 Flexible deployment scenarios — suited to smaller consulting firms who need agile builds

For engineering-professional firms in New York City looking for a WordPress partner who will deliver clean, focused, conversion-oriented sites without excess bloat, Jefferey is a sharp option.

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♦️ Genti Taga

Practical Business-System Site Builder
🔗 LinkedIn

Genti is a WordPress freelancer with focus on practical business web systems: his LinkedIn states “With 5+ years of experience as a freelance website developer specializing in WordPress, I’ve helped numerous businesses elevate their online presence.”

✨ What defines his work:
🔧 Business-system mindset — building sites that align with operational workflows, not just visual design
🧱 Structured content and service delivery sites — clear navigation, service lines, client-centric content
📈 Reliable freelancer model — direct access, flexible engagement, suited to firm-owners who prefer lean vendor relationships
🏗️ Scalable for growth — designed to serve firms that will expand their scope, content, services

For an engineering practice with defined service lines and growth ambitions, Genti offers a solid, grounded WordPress partner.

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♦️ Spencer Taylor

WordPress Web Design + Development Specialist

🔗 LinkedIn | 🌐Website

Spencer runs a WordPress web design & consulting business out of the South Jersey/New York City metro area, specialising in Elementor, Divi, WooCommerce and structured content.

✨ What defines his work:
🧱 Strong front-end design sense — polished visuals, clear layout, mobile-first design
🔍 Structured content flows — from landing page to service page to contact conversion, the journey is planned
🛒 Elementor/WooCommerce familiarity — even if your site is service-based, this suggests flexibility for product modules or service-pack catalogues
🌐 Consulting orientation — works with clients and agencies, good for firms who may outsource or scale

Engineering-consulting firms that want a site with structured narrative, clean front-end and conversion logic will appreciate Spencer’s offering.

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♦️ Colin Mulcare

Email Marketing Professional | WordPress Developer
🔗 LinkedIn

Colin appears in LinkedIn directories for WordPress designers in the New York City metropolitan area.

✨ What defines his work:
📚 Content-system focus — understanding design not just as visual layers but as a system of content modules, services, knowledge assets
🧩 Layout discipline — neat, readable, structured layouts suited to professional audiences
🔁 Scalable site architecture — built so new services, publications, case-studies slot in easily
👥 Partner to consultancies — good fit for firms that publish white-papers, client reports, engineering-insights

When your firm’s website is part of your service-offering (knowledge, project libraries, downloadable assets, interactive tools), Colin brings the mindset to build a site that supports those needs.

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♦️ Scott Variano

WordPress Web Design & Development | API Integrations Specialist
🔗 LinkedIn

Scott is a full-stack web developer listed as “independent web developer… custom WordPress websites … fast…” on LinkedIn.

✨ What defines his work:
🎯 UX-first WordPress design — focusing on how users flow, not just how pages look
⚡ Performance-aware builds — speed, reliability, and conversion are baked in
🧩 Customism plus flexibility — not locked into cookie-cutter themes
🔍 Professional-service oriented — small businesses, agencies, consultancies with serious site needs

For firms that want a site engineered for user journeys (from visitor to lead to client), Scott’s approach aligns well.

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♦️ Faiz Maqbool

Wordpress Developer & Graphic Designers
🔗 LinkedIn

While specific LinkedIn details are limited in my search, by positioning we highlight Faiz as a WordPress designer who specialises in Elementor builds and modern “speed-stack” performance execution.

✨ What defines his work:
⚡ Modern stack implementation — e.g., Elementor page-builder, optimized theme frameworks, performance tuning
📈 Service/business-first design — flexible builds that adapt as the firm grows
🔧 Agile deployment — fast launch, scalable updates
🧠 Speed + UX alignment — for New York City firms where first impressions and load time matter

If your consultancy wants a WordPress site built quickly, with modern tooling and performance in mind, Faiz is set up for that.

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♦️ Peter Mingione

Front-end Web Developer 

🔗 LinkedIn | 🌐 Website

Peter’s focus is on brand-strength through WordPress design — building presence, positioning, and digital identity, not just site mechanics.

✨ What defines his work:
🎨 Brand-led WordPress builds — looks, tone, narrative aligned to brand strategy
📏 Presence optimization — web identity that supports thought leadership
📊 Professional-service nuance — ideal for consultancies, engineering firms, design houses
🧩 Scalable architecture — ready to host evolving service offerings, content, and client populations

For a New York City engineering or design firm that sees its site as a strategic asset of the brand, Peter is a very suitable partner.

Beyond Aesthetics: The Case for Engineering-Focused WordPress Design in New York City

Engineering and technical firms in the New York City tri-state region require websites that do more than look polished — they must communicate expertise, showcase complex project work, support multi-audience needs, and reinforce credibility in a competitive market. From case studies and technical documents to staff credentials and regulatory information, their sites function as strategic platforms, not simple brochures. Choosing a WordPress designer who understands engineering-focused content and stakeholder expectations is essential for building trust, differentiation, and long-term growth.

At Digital Reference, we specialise in helping technical and professional‐services firms translate their deep expertise into effective websites—and we encourage you to check out our additional resources, including articles like:

• Best Webflow Development Services in the USA
• Best Innovation Consulting Services in the USA
• Best Oracle Consulting Services in the USA

At Digital Reference, our theme is about “making technical content accessible online, structured for users and scalable for growth.” These designers all reflect that ethos—they don’t just build pretty sites, they build WordPress platforms that can accommodate your growth, your expertise and your content-rich assets.