Fractional CROs in Chicago Making Things Happen

Fractional CROs in Chicago Making Things Happen in 2025

Chicago Interim Chief Revenue Officers to Know
At Digital Reference, we believe that the future of work is more agile, authentic, and efficient—and nowhere is that more apparent than in the growing ecosystem of fractional executives. In a city like Chicago, known for its gritty business culture and innovation-driven economy, fractional Chief Revenue Officers (CROs) are helping startups scale, corporations pivot, and founders rethink how they build out their revenue engines.
Our goal in building curated content like this is simple: to shine a light on the professionals who are shaping the talent economy by working differently. This is not just a list of names—this is a pulse check on what modern leadership looks like in a city that knows how to hustle.
Each executive featured below is independent, entrepreneurial, and strategically oriented. Many run their own shops or consultancies. All were selected based on digital presence, professional credibility, and regional visibility in the Chicago business ecosystem. We looked at factors like client feedback, past roles, thought leadership, and specialization within B2B, SaaS, finance, and operations-heavy industries.
How We Built This List - Fractional CRO Services
At Digital Reference, we specialize in recognizing the independent leaders who help businesses unlock revenue, build scalable systems, and align go-to-market teams. For this Chicago edition, we evaluated Fractional CROs using a blend of quantitative and qualitative criteria to ensure a balance of strategic expertise and local relevance:
📍 Chicago-based or regionally active
📈 Proven record of revenue leadership and business transformation
🧠 Expertise in GTM alignment, forecasting, enablement, and RevOps strategy
🗣 Presence in the ecosystem—through advisory roles, education, or thought leadership
These are the operators' founders' trust when it's time to scale smarter, fix the pipeline, or build infrastructure for the next stage.
Featured Fractional CRO Service Providers
Mark Joseph
Mark is a Chicago-based revenue strategist with experience leading sales transformation across enterprise tech and services firms. As a fractional CRO, he focuses on pipeline optimization, scalable sales models, and aligning revenue orgs with business outcomes. Known for his sharp GTM planning and ability to shift culture quickly, Mark helps companies transition from founder-led chaos to data-driven consistency.
💠 Signature Strengths
📈 Revenue planning and forecasting
📊 GTM execution and roadmap design
📘 Mid-market and enterprise sales leadership
🔍 Sales culture transformation
Liz Kammel Tilatti
Liz is a proven founder and revenue executive who brings product-savvy insights to CRO engagements. With deep experience in retail tech, SaaS, and early-stage growth, Liz helps companies define monetization strategies, segment audiences, and sharpen positioning. Her cross-functional leadership style connects marketing, sales, and customer success to build cohesive revenue engines.
💠 Signature Strengths
📘 Monetization and pricing strategy
📈 Sales process creation and team alignment
🔗 Founder-to-scale revenue transitions
💡 Customer segmentation and product positioning
Doug Miller
Doug is a results-focused interim revenue leader with a track record of helping organizations expand into new markets and drive sustainable ARR growth. He blends RevOps structure with agile execution, delivering clarity across sales cycles, enablement programs, and performance dashboards.
💠 Signature Strengths
📊 Revenue operations and data enablement
📘 Sales team structure and process clarity
📈 New market entry strategy
🔍 Dashboarding and performance metrics
John Rospenda
John helps B2B SaaS and services companies turn GTM complexity into streamlined execution. With experience across private equity-backed firms and venture-stage startups, he designs scorecard-aligned sales programs, reduces friction in the sales cycle, and ensures sales and marketing stay aligned on outcomes.
💠 Signature Strengths
📈 PE-backed GTM execution
📊 Scorecard alignment and sales incentives
📘 Conversion optimization
🔗 Marketing and sales team alignment
Jeff Lundal
Jeff is a strategic commercial executive who brings decades of experience leading sales and partnerships across health tech, logistics, and enterprise software. His fractional CRO work emphasizes strategic partnerships, long-cycle deal acceleration, and revenue expansion through channel ecosystems.
💠 Signature Strengths
📘 Channel partnerships and alliances
📈 Strategic account growth
🔍 Long-cycle B2B deal optimization
📊 GTM partnerships and integrations
Mark Joseph
🔗 LinkedIn
Mark Joseph is the founder of MRJ Fractional CRO Services, where he advises Chicago-based SaaS and B2B companies on building scalable revenue operations. With over 20 years in sales leadership, Mark brings deep experience in aligning founder-led sales with disciplined GTM execution, helping companies install the infrastructure they need to grow confidently without overcomplicating the process.
💠 Signature Strengths
📘 Sales leadership for scaling SaaS firms
🧠 Founder-to-RevOps team transition
📈 Pipeline clarity and forecasting structure
🛠 Simple, repeatable GTM systems for B2B
Kevin Beaudette
🔗 LinkedIn
Kevin Beaudette is a fractional CRO and sales consultant behind Growth Mindset Sales Consulting, based in the Chicago area. With a strong background in early-stage sales at companies like Cameo, Kevin now works with growth-stage startups—especially in fintech and tech—where he sharpens messaging, installs GTM systems, and coaches founders on repeatable sales motion.
💠 Signature Strengths
📈 Sales team design for startup and growth phases
🧠 GTM and RevOps alignment for early-stage companies
📘 Founder coaching and sales onboarding
🛠 Experience at Cameo and other tech disruptors
Why This List Matters
This list isn’t just a roll call of talented executives—it’s a curated resource for Chicago founders, CEOs, and revenue leaders who need strategic support without the overhead of a full-time hire. The Fractional CROs featured here reflect the dynamic needs of a growing business ecosystem, offering adaptable, high-impact leadership exactly when and where it’s needed most.
In Chicago’s competitive and often capital-efficient market, revenue challenges don’t wait. These professionals bring senior-level go-to-market expertise to early and growth-stage companies, helping them refine product-market fit, implement scalable sales systems, and unify marketing, sales, and customer success under one cohesive revenue strategy.
More than just interim operators, these CROs are systems builders. They’ve led inside SaaS startups, fintech disruptors, B2B services firms, and operationally intensive businesses across the Midwest. They know how to create accountability, introduce process clarity, and turn inconsistent sales motions into reliable revenue engines.
Each name on this list was selected for their ability to lead with both strategy and empathy—delivering results, building infrastructure, and elevating the teams they work alongside. From River North to the West Loop, these leaders are shaping the future of revenue in one of the country’s most resilient business hubs.
If you're in Chicago and looking to drive smart, sustainable growth, these are the people you want in your corner.
A Note from Digital Reference
We believe great revenue leadership doesn’t have to be full-time to be transformational. Whether you’re a founder building your first GTM engine or an executive team rethinking your approach to scale, we’re here to help spotlight the Fractional CROs driving results behind the scenes.
Want to recommend someone for this list? Get in touch.
Want to be part of this conversation? You’re already in the right place.
Learn More
- How to Hire a Revenue or Sales Consultant
- Revenue Consultants vs. Sales Experts: What Do They Do?
- What Are Revenue Professionals and What Do They Do?
- Find Fractional CROs Near Me
At Digital Reference, we help Fractional CROs stand out in a competitive market. Our platform supports executive operators, GTM architects, and RevOps leaders with structured, verified insights that elevate visibility and build trust.
Check Out Our Local Directories of Fractional CROs and Interim Chief Revenue Officers by City
This resource highlights city-specific guides to some of the most impactful Fractional Chief Revenue Officers across the U.S. and Canada. Each directory offers a snapshot of the regional business vibe and the revenue leaders bringing structure, speed, and results to fast-moving companies.
- Atlanta
Fractional CROs in Atlanta Making Things Happen
Atlanta’s revenue leaders are fueling the Southeast’s hottest growth corridor—where startups, logistics firms, and creative agencies collide. These CROs are known for turning ambition into pipeline, and pipeline into profit. - Austin
Fractional CROs in Austin Making Things Happen
In the city where tech meets talent and speed meets scale, Austin’s fractional CROs are helping founders ditch the duct tape and build go-to-market machines that actually work. - Boston
Fractional CROs in Boston Making Things Happen
Home to biotech breakthroughs and SaaS giants alike, Boston demands CROs who can think fast and scale smart. These leaders turn academic precision into commercial horsepower. - Charlotte
Fractional CROs in Charlotte Making Things Happen
Charlotte’s on the rise, and so are the companies within it. These CROs are helping businesses break through their next growth ceiling—bringing sales, marketing, and ops into lockstep. - Dallas
Fractional CROs in Dallas Making Things Happen
Big goals meet big execution in Dallas. These CROs are the architects behind the revenue engines driving scale in one of the country’s most ambitious business markets. - Denver
Fractional CROs in Denver Making Things Happen
Denver’s growth-stage scene is thriving—and these CROs are building the systems to match. From SaaS to wellness, they bring structure to scale and clarity to chaos. - Detroit
Fractional CROs in Detroit Making Things Happen
Detroit’s next wave of innovation is here, and these CROs are leading the charge. Whether it’s modernizing sales or building GTM from scratch, they bring traction where others stall out. - Los Angeles
Fractional CROs in Los Angeles Making Things Happen
In the land of big ideas and tight timelines, LA’s CROs know how to move fast and make it stick. They specialize in aligning creative teams with commercial outcomes. - Miami
Fractional CROs in Miami Making Things Happen
Miami’s going from sun and sand to serious scale. These CROs are helping tech, fintech, and healthcare companies grow with intention—without losing momentum. - New York City
Fractional CROs in New York City Making Things Happen
This city runs on pressure—and NYC’s fractional CROs know how to perform under it. From Wall Street to Williamsburg, they build revenue engines that match the city's pace and complexity. - Philadelphia
Fractional CROs in Philadelphia Making Things Happen
In Philly’s mix of innovation and legacy industries, these CROs are guiding businesses through GTM makeovers, sales optimization, and scaling with substance—not just speed. - San Diego
Fractional CROs in San Diego Making Things Happen
Biotech, defense, and SaaS all converge in San Diego—and so do CROs who can scale them. These leaders are hands-on, sharp, and built for complexity. - San Francisco
Fractional CROs in San Francisco Making Things Happen
When you need execution, not just advice, SF’s CROs deliver. They help companies navigate high-growth stakes, messy GTM ops, and the push from founder-led selling to scalable systems. - Toronto
Fractional CROs in Toronto Making Things Happen
Toronto’s business scene is international, ambitious, and moving fast. These CROs are translating strategy into systems for companies scaling across North America and beyond. - Washington, DC
Fractional CROs in Washington DC Making Things Happen
In a city full of policy, purpose, and pivoting sectors, DC’s CROs are guiding organizations through complex sales motions and regulated markets—with speed and precision.
If you're a Fractional CRO ready to grow your reputation and attract better opportunities, join Digital Reference today and take ownership of your professional narrative.
Written by the Digital Reference editorial team. We spotlight the people behind the pipelines—empowering the operators, strategists, and builders who drive revenue forward.
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