Fractional CROs in San Diego Making Things Happen in 2025

San Diego Interim Chief Revenue Officers to Know

At Digital Reference, we continue to spotlight revenue professionals who bring clarity, precision, and measurable results to high-growth companies. In this edition, we turn our focus to San Diego—a city known for its biotech, SaaS, and innovation economy.

The professionals featured here are trusted go-to-market operators, advisors, and fractional leaders who help organizations scale with strategy and discipline. Whether you're a founder transitioning out of founder-led sales or a growth-stage firm tightening your commercial operations, these are the experts worth knowing.

How We Built This List – Fractional CRO Services

At Digital Reference, we carefully curate professionals who demonstrate:

📍 Presence and impact in the San Diego business ecosystem
📈 Proven success in scaling revenue across industries
🧠 Experience in modern sales, GTM strategy, RevOps, and enablement
🗣 Recognition through leadership, mentorship, or ecosystem contributions

Featured Fractional CRO Service Providers

Greg Grand

🔗 LinkedIn

Greg Grand is a seasoned sales and revenue leader with deep roots in the tech and SaaS ecosystems. As a fractional CRO and advisor, he works closely with B2B companies to implement scalable go-to-market strategies, clarify value propositions, and align commercial teams around shared metrics.

Greg's expertise lies in building systems that reduce friction in the sales process—improving lead conversion, forecasting accuracy, and pipeline health. With an operator's mindset, he’s known for helping early- and growth-stage companies get “unstuck” and move into predictable revenue growth.

💠 Signature Strengths
📈 SaaS go-to-market strategy
🧭 Revenue operations and forecasting
🛠 Sales process design and optimization
🎯 Metrics-driven team alignment

Leslie Myrell

🔗 LinkedIn

Leslie Myrell brings a unique blend of strategic thinking and operational leadership to her fractional CRO work. With decades of experience leading sales and client success teams, Leslie partners with mission-driven companies looking to align revenue growth with values-driven impact.

She excels at simplifying complexity—translating vision into actionable revenue plans that scale. Her work spans enablement, hiring, funnel design, and executive coaching. Leslie is especially effective in founder-led businesses ready to formalize and grow their GTM functions.

💠 Signature Strengths
🧠 Sales and success alignment
📘 Revenue enablement strategy
🛠 Founder transition and sales leadership
📈 Values-aligned growth frameworks

Why This List Matters

Fractional CROs are increasingly becoming essential players in modern business strategy. In fast-moving markets like San Diego, where innovation meets execution, companies need leaders who can plug in quickly and deliver results.

The professionals featured here are more than consultants—they’re trusted extensions of the executive team. They offer hands-on support, scalable systems, and strategic insight, helping companies build revenue operations that last beyond a single quarter or campaign.

We’ll continue updating this list as more fractional CROs shape the region’s business landscape. Know someone we should consider? Let us know.

A Note from Digital Reference

We believe great revenue leadership doesn’t have to be full-time to be transformational. Whether you’re a founder building your first GTM engine or an executive team rethinking your approach to scale, we’re here to help spotlight the Fractional CROs driving results behind the scenes.

Want to recommend someone for this list? Get in touch.
Want to be part of this conversation? You’re already in the right place.

Learn More

• How to Hire a Revenue or Sales Consultant
  
  
• Revenue Consultants vs. Sales Experts: What Do They Do?
  
  
• What Are Revenue Professionals and What Do They Do?
  
  
• Find Fractional CROs Near Me
  
  

At Digital Reference, we help Fractional CROs stand out in a competitive market. Our platform supports executive operators, GTM architects, and RevOps leaders with structured, verified insights that elevate visibility and build trust.

Additional Local Directories of Fractional CRO Service Providers

• Fractional CROs in Atlanta Making Things Happen
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• Explore Fractional CROs in Chicago
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• Explore Fractional CROs in Los Angeles
• Fractional CROs in Miami Making Things Happen
• Fractional CROs in Philadelphia Making Things Happen
• Fractional CROs in San Diego Making Things Happen
• Fractional CROs in San Francisco Making Things Happen
• Fractional CROs in Toronto Making Things Happen
• Fractional CROs in Washington DC Making Things Happen

If you're a Fractional CRO ready to grow your reputation and attract better opportunities, join Digital Reference today and take ownership of your professional narrative.

Written by the Digital Reference editorial team. We spotlight the people behind the pipelines—empowering the operators, strategists, and builders who drive revenue forward.

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