Revenue Professionals: Insights & Resources

Fractional CROs in New York City Making Things Happen

Joseph Valerio
July 15, 2025
All Insights
Revenue Professionals: Insights & Resources

Fractional CROs in New York City Making Things Happen in 2025

New York City Interim Chief Revenue Officers to Know

At Digital Reference, our mission is to make the talent ecosystem more efficient, more human, and more transparent. We believe in showcasing professionals as they truly are—dynamic, experienced, and ready to drive growth.

That’s why we’re excited to introduce this curated list of Fractional Chief Revenue Officers (CROs) based in New York City. These professionals are strategic thinkers, proven operators, and growth architects who help companies improve performance and scale revenue at pivotal moments.

Our methodology is simple but rigorous: we consider reputation, regional presence, measurable revenue impact, and alignment with modern growth frameworks. These leaders stand out not just for their titles but for their ability to execute, innovate, and leave a lasting impact.

How We Built This List - Fractional CRO Services

At Digital Reference, we spotlight professionals who drive results behind the scenes—especially in fast-paced, high-growth environments like New York City.

For this NYC edition focused on Fractional CROs, we curated this list using a mix of performance insight, strategic relevance, and local presence. These are not just advisors—they are hands-on leaders who step into complex, time-sensitive roles and deliver results.

Here’s what we evaluated:

NYC-based or active in the Tri-State area
📈 Proven history of leading sales, GTM, and RevOps transformations
🧠 Methodologies rooted in data, accountability, and cross-functional alignment
🗣️ Credibility through thought leadership, client outcomes, and past leadership roles

From Series A startups to late-stage scaleups, these CROs bring experience, frameworks, and leadership styles that accelerate revenue, without the overhead of a full-time executive. If you're a founder, CEO, or board member navigating your next growth chapter, this is your strategic starting point.

Featured Fractional CRO Service Providers

Jay Williams

🔗 LinkedIn

Jay is an influential figure in New York’s SaaS ecosystem with over 15 years in revenue leadership. He excels at aligning go-to-market teams, building scalable systems, and creating repeatable playbooks. Jay has helped fast-growing SaaS startups accelerate ARR by 50–150% through sales training, GTM restructuring, and performance-oriented dashboards. His "Make it happen" mentality and focus on clear KPIs consistently drive growth outcomes.

💠 Signature Strengths
📈 GTM alignment for SaaS startups
🧠 Playbook and KPI system development
📊 Performance dashboards and sales coaching
📘 ARR growth acceleration

Paul Del Rey

🔗 LinkedIn

Paul brings over a decade of SaaS and fintech experience to fractional CRO roles in the NYC area. He specializes in pipeline diagnostics and forecasting hygiene. Paul is known for his diagnostic 30-day audit process that reveals hidden KPIs and sales inefficiencies. From there, he collaborates with revenue leaders to implement governance routines that tighten execution and unlock new revenue streams.

💠 Signature Strengths
🔍 Pipeline diagnostics and sales audit
📊 Forecasting hygiene and CRM optimization
📈 Revenue operations and team accountability
🧩 GTM governance and process control

Patrick Stokes

🔗 LinkedIn

Patrick is a data-driven revenue leader with deep expertise in scaling mid-market tech companies. He's skilled at turning opportunistic growth into repeatable systems by building scorecard-aligned dashboards, training playbooks, and creating accountability frameworks. His guidance helps teams hit consistent quarterly targets and boosts win rates by 20–30%.

💠 Signature Strengths
📘 Scorecard-driven GTM modeling
📊 Dashboard and pipeline forecasting
🎯 Win-rate optimization
📈 Sales playbook development

Javier Ramirez Lugo

🔗 Portfolio

Javier advises verticalized SaaS and B2B service providers on funnel design and enterprise sales motion. He integrates user-segment trends with pipeline strategy to boost deal size and velocity. Javier has helped clients shorten sales cycles by 30% and increase client ARPA through clear offer messaging, value packaging, and sales enablement tools.

💠 Signature Strengths
📈 Funnel and pipeline redesign
📘 Enterprise sales optimization
🔍 Offer clarity and positioning
💬 Value-based sales enablement

Jessica Kramer

🔗 LinkedIn

Jessica is the bridge between founder-led sales and a repeatable commercial organization. She restructures teams, clarifies roles, optimizes GTM channels, and embeds CRM discipline. Her work has enabled early-stage tech companies to double closing rates and improve opportunity coverage through clear quota expectations and pipeline governance.

💠 Signature Strengths
🏗️ Founder-to-commercial org transition
📈 GTM channel optimization
📘 Quota and coverage modeling
🗂️ CRM and pipeline operations

Rich Makover

🔗 LinkedIn

Rich is a RevOps and enablement specialist who builds forecasting infrastructure and improves time-to-close. By automating key workflows, cleaning up CRMs, and onboarding RevOps tooling, he helps teams see a 25% uplift in forecast accuracy and a smoother handoff between SDRs and AEs.

💠 Signature Strengths
🔁 RevOps automation & tooling
📈 Forecasting accuracy improvement
📊 CRM audit & cleanup
🔗 SDR/AE pipeline handoff

Remy Piazza

🔗 LinkedIn

Remy supports consumer-tech startups and marketplaces as a fractional CRO. He launches GTM programs, sets revenue targets, and embeds accountability tools. By establishing weekly forecasting reviews and proactive pipeline coaching, he's helped early-stage companies exceed revenue goals by 15–30%.

💠 Signature Strengths
📘 GTM program creation
📈 Revenue benchmarking
🗂️ Forecasting & weekly performance reviews
🎯 Pipeline accountability coaching

Stephen Loguidice

🔗 LinkedIn

Stephen specializes in full-funnel alignment for data-driven B2B companies. He establishes metrics across marketing, sales, and customer success to improve conversion and retention. Clients report a doubling of MQL-to-close throughput.

💠 Signature Strengths
📈 Full-funnel conversion improvement
📘 Sales-marketing-CS alignment
🔎 KPI and performance tracking
💬 Demand gen calibration

Colin Rozario

🔗 LinkedIn

Colin works with enterprise-scale B2B firms to overhaul sales pipelines and CRM hygiene. His implementations include opportunity scoring, approval gating, and forecasting process redesign.

💠 Signature Strengths
📊 CRM hygiene and forecasting redesign
📘 Opportunity scoring implementation
🎯 Pipeline stage refinement
🔗 Governance in complex sales orgs

Jonathan Penn

🔗 LinkedIn

Jonathan helps SaaS and platform businesses align GTM plans with strategic partnerships and monetization frameworks. He’s opened new revenue paths through integration-led partnerships and scalable pricing models.

💠 Signature Strengths
📈 Channel and partnership strategy
📘 Monetization modeling
🔗 Platform and integration GTM
🧠 Strategic expansion planning

Jenna Fair

🔗 LinkedIn

Jenna brings interim revenue leadership to nonprofits and mission-driven organizations. Her work bridges values-driven growth and operational clarity in fundraising and sales systems.

💠 Signature Strengths
📘 Donor and customer acquisition
📈 CRM setup and onboarding
📊 Customer journey mapping
🤝 Retention and lifetime value

John Matson

🔗 LinkedIn

John brings RevOps best practices to SMEs and growing tech firms. His focus on metric consistency and executive dashboarding improves team alignment and forecasting precision.

💠 Signature Strengths
📈 Operational KPIs for sales
📘 Revenue dashboard development
🧠 Forecast predictability
📊 SME RevOps playbook

John Noonan

🔗 LinkedIn

John supports companies through transition periods, including M&A, funding rounds, and reorgs. He builds revenue playbooks that outlive the transition period, enabling long-term sales success.

💠 Signature Strengths
📘 M&A and transition planning
🗂️ Revenue governance
📈 Playbook and target setting
🔄 Executive handoff planning

Chris Davis

🔗 LinkedIn

Chris brings performance optimization to B2B software teams. He introduces discipline across sales teams via clear process stages and robust win/loss analytics.

💠 Signature Strengths
📊 Pipeline discipline and hygiene
📘 Deal stage clarity
📈 Coaching frameworks
🔍 Win/loss analytics

Kerri Mason

🔗 LinkedIn

Kerri helps medical device and biotech firms bridge clinical and commercial strategy. She aligns sales ramp-up with regulatory approvals, optimizing commercialization timelines.

💠 Signature Strengths
📘 Clinical-commercial GTM integration
📈 KPI alignment with compliance
🔎 Pipeline sterilization
🧠 Commercial readiness

Reena Choudhry

🔗 LinkedIn

Reena supports SaaS and AI startups with RevOps structure and investor-ready GTM. Her engagements often coincide with fundraising cycles, helping teams demonstrate revenue scalability.

💠 Signature Strengths
📈 Investor-ready GTM systems
📘 RevOps and financial modeling
🔗 Product-revenue alignment
🧠 Series B and later-stage prep

Why This List Matters

New York City is one of the most competitive and fast-moving business environments in the world, and that demands a different kind of revenue leadership.

Traditional models don’t always fit the needs of high-growth startups, post-raise scaleups, or organizations in transition. That’s where Fractional CROs step in: experienced leaders who bring strategic clarity, operational discipline, and measurable impact, without the long-term overhead of a full-time hire.

This list highlights professionals who’ve led revenue functions across SaaS, fintech, AI, media, and B2B services in NYC’s high-stakes landscape. They’ve helped founders get from Series A to repeatable growth, guided post-merger integrations, built sales orgs from the ground up, and aligned GTM functions across teams.

These aren’t generalists. They’re builders, fixers, and growth strategists—CROs who create scalable systems, instill forecasting discipline, and leave companies stronger than they found them.

We built this list to give founders, CEOs, and investors a practical resource when it matters most. Whether you’re unlocking a new market, reworking your sales playbook, or setting KPIs for the next board meeting, these are the revenue operators who know how to deliver—fast, and with precision.

A Note from Digital Reference

We believe great revenue leadership doesn’t have to be full-time to be transformational. Whether you’re a founder building your first GTM engine or an executive team rethinking your approach to scale, we’re here to help spotlight the Fractional CROs driving results behind the scenes.

Want to recommend someone for this list? Get in touch.
Want to be part of this conversation? You’re already in the right place.

Learn More

At Digital Reference, we help Fractional CROs stand out in a competitive market. Our platform supports executive operators, GTM architects, and RevOps leaders with structured, verified insights that elevate visibility and build trust.

Additional Local Directories of Fractional CRO Service Providers

If you're a Fractional CRO ready to grow your reputation and attract better opportunities, join Digital Reference today and take ownership of your professional narrative.

Written by the Digital Reference editorial team. We spotlight the people behind the pipelines—empowering the operators, strategists, and builders who drive revenue forward.

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